Vincent Herfst
I’m a marketplace growth and e-commerce specialist focused on scaling performance across Amazon and EU marketplaces.
About
I’m a marketplace growth and e-commerce specialist focused on scaling performance across Amazon and EU marketplaces. I optimize listings, keywords, catalog structure, data quality, and conversion rate to drive measurable growth.
I build and improve buying-box and variation management, support EU marketplace scaling strategies, and align catalog governance and SEO with commercial goals. I also collaborate closely to run multi-channel marketplace operations and deliver strong revenue outcomes.
- 7 years' experience
- Joined April 2026
Languages
- DutchAdvanced
- EnglishFluent
Industry experience
- Retail
- Software & Internet
- Media & Entertainment
- Consumer Goods
- Education
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Work experience· 4 roles
Co-founded and led the marketplace and e-commerce marketing strategy for a brand expanding on Amazon and EU marketplaces. Delivered marketplace growth through listing optimization, catalog governance, and conversion improvements, contributing to revenue generation of €6M+ within ~2 years through multi-channel marketplace collaboration.
Co-founded Nancy Home Store; led marketplace strategy and operations, achieving significant revenue growth through Amazon, Bol.com and EU marketplaces with a focus on listing optimization and catalog governance.
Optimized marketplace performance for e-commerce brands by improving Amazon and EU marketplace listings, SEO/keywords strategy, CRO, and catalog structure/data quality. Worked on buying-box and variation management, and implemented marketplace scaling strategies across EU. Supported conversion and revenue growth with structured catalog governance and continuous performance improvements; contributed to multi-channel marketplace cooperation.
Certifications and awards
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