I’m a marketplace growth and e-commerce specialist focused on scaling performance across Amazon and EU marketplaces. I optimize listings, keywords, catalog structure, data quality, and conversion rate to drive measurable growth. I build and improve buying-box and variation management, support EU marketplace scaling strategies, and align catalog governance and SEO with commercial goals. I also collaborate closely to run multi-channel marketplace operations and deliver strong revenue outcomes.

Vincent Herfst

I’m a marketplace growth and e-commerce specialist focused on scaling performance across Amazon and EU marketplaces. I optimize listings, keywords, catalog structure, data quality, and conversion rate to drive measurable growth. I build and improve buying-box and variation management, support EU marketplace scaling strategies, and align catalog governance and SEO with commercial goals. I also collaborate closely to run multi-channel marketplace operations and deliver strong revenue outcomes.

Available to hire

I’m a marketplace growth and e-commerce specialist focused on scaling performance across Amazon and EU marketplaces. I optimize listings, keywords, catalog structure, data quality, and conversion rate to drive measurable growth.

I build and improve buying-box and variation management, support EU marketplace scaling strategies, and align catalog governance and SEO with commercial goals. I also collaborate closely to run multi-channel marketplace operations and deliver strong revenue outcomes.

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Language

Dutch
Advanced
English
Fluent

Work Experience

Co-Founder & Marketing Marketplace Lead at Nancy Homestore
January 1, 2023 - Present
Co-founded and led the marketplace and e-commerce marketing strategy for a brand expanding on Amazon and EU marketplaces. Delivered marketplace growth through listing optimization, catalog governance, and conversion improvements, contributing to revenue generation of €6M+ within ~2 years through multi-channel marketplace collaboration.
Co-Founder & Marketplace Lead at Nancy Home Store
January 1, 2023 - Present
Co-founded Nancy Home Store; led marketplace strategy and operations, achieving significant revenue growth through Amazon, Bol.com and EU marketplaces with a focus on listing optimization and catalog governance.
Marketplace & E-commerce Specialist (Co-Founder & Marketplace Lead)
January 1, 2019 - January 1, 2023
Optimized marketplace performance for e-commerce brands by improving Amazon and EU marketplace listings, SEO/keywords strategy, CRO, and catalog structure/data quality. Worked on buying-box and variation management, and implemented marketplace scaling strategies across EU. Supported conversion and revenue growth with structured catalog governance and continuous performance improvements; contributed to multi-channel marketplace cooperation.
Marketplaces Specialist
January 1, 2019 - January 1, 2023
Delivered multichannel marketplace management and e-commerce optimization, including listing optimization, catalog governance and international expansion via Amazon and EU marketplaces. Drove growth and improved efficiency across marketplaces.

Education

Add your educational history here.

Qualifications

Bachelor of Science – Small Business & Retail Management
January 1, 2014 - January 1, 2019
Bachelor of Science – Small Business & Retail Management
January 1, 2014 - January 1, 2019

Industry Experience

Retail, Software & Internet, Media & Entertainment, Consumer Goods, Education