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Marketing and employer branding professional with experience spanning recruitment marketing, talent branding, research, and stakeholder communications across IT and digital-first organizations. I combine understanding of talent behavior with data-driven marketing to design campaigns, content, and experiences that attract, engage, and convert niche and leadership talent segments. Experienced in translating complex business and technology narratives into clear employer brand stories, building scalable candidate engagement programs, and optimizing campaigns for performance, ROI, and reputation across digital channels and job boards.…Marketing and employer branding professional with experience spanning recruitment marketing, talent branding, research, and stakeholder communications across IT and digital-first organizations. I combine understanding of talent behavior with data-driven marketing to design campaigns, content, and experiences that attract, engage, and convert niche and leadership talent segments. Experienced in translating complex business and technology narratives into clear employer brand stories, building scalable candidate engagement programs, and optimizing campaigns for performance, ROI, and reputation across digital channels and job boards.

Arpit Shukla

Marketing Strategist, Growth Marketer, Brand Strategist, +2

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Marketing and employer branding professional with experience spanning recruitment marketing, talent branding, research, and stakeholder communications across IT and digital-first organizations. I combine understanding of talent behavior with data-driven marketing to design campaigns, content, and experiences that attract, engage, and convert niche and leadership talent segments. Experienced in translating complex business and technology narratives into clear employer brand stories, building scalable candidate engagement programs, and optimizing campaigns for performance, ROI, and reputation across digital channels and job boards.…Marketing and employer branding professional with experience spanning recruitment marketing, talent branding, research, and stakeholder communications across IT and digital-first organizations. I combine understanding of talent behavior with data-driven marketing to design campaigns, content, and experiences that attract, engage, and convert niche and leadership talent segments. Experienced in translating complex business and technology narratives into clear employer brand stories, building scalable candidate engagement programs, and optimizing campaigns for performance, ROI, and reputation across digital channels and job boards.

Available to hire

Marketing and employer branding professional with experience spanning recruitment
marketing, talent branding, research, and stakeholder communications across IT and
digital-first organizations. I combine understanding of talent behavior with data-driven
marketing to design campaigns, content, and experiences that attract, engage, and
convert niche and leadership talent segments. Experienced in translating complex
business and technology narratives into clear employer brand stories, building
scalable candidate engagement programs, and optimizing campaigns for
performance, ROI, and reputation across digital channels and job boards.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Hindi

Advanced

Marathi (Marāṭhī)

Advanced

Work Experience

Marketing Associate - Recruitment Marketing, Communications and Employer Brand Strategist at Publicis Sapient

February 1, 2023 - Present

Marketing campaigns across IT and digital-first organizations; plan and manage recruitment marketing events; partner with Talent Acquisition teams to align events with hiring priorities; collaborate with employee networks to create authentic event experiences highlighting culture, innovation, and career growth; build scalable candidate engagement programs; optimize campaigns for ROI and performance; drive employer brand visibility across LinkedIn, Glassdoor, Indeed, and other job boards.

Marketing Lead - Recruitment Marketing at ManpowerGroup Global

July 1, 2022 - June 30, 2023

Generated one of the biggest multi-country leads and onboarded Fortune 500 clients for Permanent Staffing (Perm) & RPO; collaborated cross-functionally with marketing, legal & delivery; developed 500+ high-quality leads; managed lead generation, sales, delivery & recruitment marketing.