I'm Jordi Durà, a professional with experience leading strategic and creative projects across the pharma & healthcare, industrial, sports and FMCG sectors. I specialise in bridging business and creativity through branding, art direction and visual storytelling, combining collaborative leadership with the ability to turn strategy into tangible results. My goal is to add value by helping brands grow, stand out and build authentic connections with their audiences.

Jordi Durà

I'm Jordi Durà, a professional with experience leading strategic and creative projects across the pharma & healthcare, industrial, sports and FMCG sectors. I specialise in bridging business and creativity through branding, art direction and visual storytelling, combining collaborative leadership with the ability to turn strategy into tangible results. My goal is to add value by helping brands grow, stand out and build authentic connections with their audiences.

Available to hire

I’m Jordi Durà, a professional with experience leading strategic and creative projects across the pharma & healthcare, industrial, sports and FMCG sectors. I specialise in bridging business and creativity through branding, art direction and visual storytelling, combining collaborative leadership with the ability to turn strategy into tangible results. My goal is to add value by helping brands grow, stand out and build authentic connections with their audiences.

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Language

Spanish; Castilian
Fluent
Catalan; Valencian
Fluent
English
Advanced
Italian
Intermediate

Work Experience

Marketing Strategy, Corporate Communications & Art Direction (Freelance) at Self-employed (Freelance)
January 1, 2025 - Present
Led branding, corporate communication and marketing projects. Developed strategies and content for brand activations, events, trade marketing, 360º campaigns and internal communication initiatives.
Strategic Professional Development Period at Self-directed
May 1, 2024 - December 1, 2024
Professional upskilling period focused on strengthening expertise in marketing strategy, corporate communication, leadership, professional English and the application of AI in creative workflows.
Project Manager - Communications & Art Direction at Fictio
January 1, 2020 - September 1, 2024
Managed communication and design projects in close collaboration with leading companies in the pharma, healthcare and industrial sectors. Coordinated multidisciplinary teams and developed integrated actions aligning creativity with business and innovation objectives.
Art Direction & Graphic Design - Project Manager at Xelmy
September 1, 2017 - December 1, 2019
Responsible for art direction, graphic design and coordination of creative teams within a 360º advertising agency. Delivered branding, communication and visual identity projects for B2B and B2C clients at national and international level.
Project Manager - Events & Art Direction at Unit Elements
June 1, 2016 - July 1, 2017
Led art direction and project coordination for corporate events, brand activations, congresses and conventions for major companies in automotive, banking, sports, fashion and FMCG sectors, enhancing customer and employee experience.
Marketing & Communication at MSC Bikes
May 1, 2015 - May 1, 2016
Strengthened brand positioning through strategic and operational marketing initiatives, including product graphic design, online and offline communication and studio photography, as well as coordination with suppliers and manufacturers in the cycling industry.
Graphic Design & Communication at Compressport
January 1, 2014 - April 1, 2015
Contributed to the communication of a leading international sports brand in trail running, marathon and cycling. Designed product graphics, packaging, POS materials and launch presentations, as well as large-format materials for showrooms, events and sponsorships.
Graphic Designer / Artworker at Stv Comunicación
July 1, 2013 - January 1, 2014
Created online and offline materials, brand activations and support assets for product launches and store openings in major national and international FMCG retail chains.
Creative Director at Auppa Comunicación
February 1, 2013 - July 1, 2013
Led creative direction for projects within a 360º communication agency, supervising the entire process from concept development to final delivery across print, digital and corporate campaigns.
Marketing & Communication at Kimo Instruments / Morgui Clima S.L.
September 1, 2011 - February 1, 2013
Managed strategic and operational marketing projects, trade fair presence, media relations, social media management and B2B communication within the industrial sector.

Education

Master’s Degree in Marketing & Communication Management at Universitat Politècnica de València
September 1, 2024 - July 1, 2025
Bachelor’s Degree in Advertising and Public Relations at Universitat Jaume I, Castellón
January 11, 2030 - January 1, 2005
Postgraduate Degree in Art Direction at Elisava – Escola Superior de Disseny, Barcelona
January 1, 2009 - April 17, 2026
Master’s Degree in Web Design at CEI – Centro de Estudios Infográficos, Valencia
January 1, 2006 - April 17, 2026
Professional Course in CGI at GrisArt – International School of Photography, Barcelona
January 1, 2017 - April 17, 2026
Technical Qualification in Graphic Design at CIFO Hospitalet del Llobregat
January 1, 2007 - April 17, 2026
Audiovisual Production Design for Film & TV at Ciudad de la Luz Film School, Alicante
January 1, 2011 - April 17, 2026

Qualifications

Digital Marketing Certification (LinkedIn)
January 11, 2030 - April 17, 2026
Inbound Marketing (HubSpot Academy)
January 11, 2030 - April 17, 2026
AI for Audiovisual Media (RTVE)
January 11, 2030 - April 17, 2026

Industry Experience

Healthcare, Life Sciences, Manufacturing, Media & Entertainment, Professional Services