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Hi there! I'm Tessa Schwartz, a Charlotte-based social media manager and educator with a passion for nonprofit storytelling. I help brands grow awareness, engagement, and conversions across Instagram, TikTok, Pinterest, Facebook, and LinkedIn by creating thoughtful content calendars, authentic posts, and short-form videos that fit each platform's voice. With experience ranging from nonprofit marketing to classroom instruction, I’m adept at coordinating cross-functional teams, analyzing performance data, and turning insights into actionable campaigns. I enjoy mentoring teams, building community partnerships, and volunteering with animal welfare causes.…Hi there! I'm Tessa Schwartz, a Charlotte-based social media manager and educator with a passion for nonprofit storytelling. I help brands grow awareness, engagement, and conversions across Instagram, TikTok, Pinterest, Facebook, and LinkedIn by creating thoughtful content calendars, authentic posts, and short-form videos that fit each platform's voice. With experience ranging from nonprofit marketing to classroom instruction, I’m adept at coordinating cross-functional teams, analyzing performance data, and turning insights into actionable campaigns. I enjoy mentoring teams, building community partnerships, and volunteering with animal welfare causes.

Tessa Schwartz

Social Media Manager, Content Creator, Video Editor, +5

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Hi there! I'm Tessa Schwartz, a Charlotte-based social media manager and educator with a passion for nonprofit storytelling. I help brands grow awareness, engagement, and conversions across Instagram, TikTok, Pinterest, Facebook, and LinkedIn by creating thoughtful content calendars, authentic posts, and short-form videos that fit each platform's voice. With experience ranging from nonprofit marketing to classroom instruction, I’m adept at coordinating cross-functional teams, analyzing performance data, and turning insights into actionable campaigns. I enjoy mentoring teams, building community partnerships, and volunteering with animal welfare causes.…Hi there! I'm Tessa Schwartz, a Charlotte-based social media manager and educator with a passion for nonprofit storytelling. I help brands grow awareness, engagement, and conversions across Instagram, TikTok, Pinterest, Facebook, and LinkedIn by creating thoughtful content calendars, authentic posts, and short-form videos that fit each platform's voice. With experience ranging from nonprofit marketing to classroom instruction, I’m adept at coordinating cross-functional teams, analyzing performance data, and turning insights into actionable campaigns. I enjoy mentoring teams, building community partnerships, and volunteering with animal welfare causes.

Available to hire

Hi there! I’m Tessa Schwartz, a Charlotte-based social media manager and educator with a passion for nonprofit storytelling. I help brands grow awareness, engagement, and conversions across Instagram, TikTok, Pinterest, Facebook, and LinkedIn by creating thoughtful content calendars, authentic posts, and short-form videos that fit each platform’s voice.

With experience ranging from nonprofit marketing to classroom instruction, I’m adept at coordinating cross-functional teams, analyzing performance data, and turning insights into actionable campaigns. I enjoy mentoring teams, building community partnerships, and volunteering with animal welfare causes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Social Media Manager at Freelance

February 1, 2025 - Present

Develop and execute social media strategies to grow brand awareness, engagement, and conversions across Instagram, TikTok, Pinterest, Facebook, and LinkedIn. Create and manage content calendars, producing engaging posts, stories, and short-form videos while maintaining consistent brand voice and aesthetics. Monitor community engagement by responding to comments/messages and fostering relationships with followers, influencers, and partners. Track performance metrics and prepare reports, using insights to optimize campaigns and inform strategy.

Marketing Coordinator at Canines for Disabled Kids

May 1, 2022 - February 1, 2025

Manage social media platforms, including content creation, design, and scheduling to engage and educate target audience. Designs marketing assets in Adobe Elements/ Premiere Pro, Canva, and CapCut. Strong understanding of current social media trends, best practices, and emerging platforms. Serve as the point-of-contact for current team members on the Marketing team. Excellent project management skills, with the ability to prioritize tasks, meet deadlines, and manage cross-functional teams. Plans and implements numerous nonprofit community outreach projects yielding $18,000 worth of donations.

Educator at Knox County Schools

March 1, 2022 - May 1, 2023

Prepared and administered grade level state assessments and progress monitoring. Collaborated with peers to develop developmentally appropriate lessons to encompass all learning methods that follow state curriculum guidelines. Led meetings with internal/external stakeholders (parents, administrators, teachers). Prepared appropriate documents and coordinated schedule for field trips.

Educator at Crosby Kindergarten Center

July 1, 2020 - March 1, 2022

Designed and developed curriculum and training materials including resources for e-learning for 60+ stakeholders. Maximized performance of 20 individuals 85% by providing mentorship, one-on-one support with strategy and development and implementation. Coordinated meetings with internal/external stakeholders (parents, administrators, teachers). Held roles in the RIT and Sunshine Committee.

Service Coordinator & Case Manager at Bay Area Rehabilitation Center

August 1, 2019 - July 1, 2020

Coordinated services with over 30 families weekly to meet service needs. Adapted to changing schedule and shifted priorities. Delivered Specialized Skills Training and case management services across multiple zip codes. Facilitate ongoing verbal and written communication with service providers, case managers, school districts, and families.

Volunteer at Adopt a Golden

November 1, 2023 - March 1, 2024

Met with potential fosters, reviewed foster applications, assisted in locating missing Golden Retrievers in the area, and transported rescued dogs as needed.

Volunteer at Canines for Disabled Kids

May 1, 2022 - November 1, 2022

Traveled to event locations to facilitate setup/breakdown, obtained new sponsors, and handled raffle donations; prepared documents for raffle at events.

Public Relations and Social Media Chair at Child Advocacy Club

August 1, 2017 - January 1, 2019

Spearheaded monthly member meetings with the executive board, coordinated volunteer events, maintained relationships with sponsors for catering, and managed social media and content creation.

Red Dress Gala Committee at Alpha Phi

September 1, 2018 - November 1, 2018

Assisted in securing venue and lodging discounts, coordinating catering and florists; inventoried in-house décor; collaborated on gala theme; secured professional photographers.