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I am Hershey Goh Siew Fong, a Brand & Creative Manager with a track record of building strong market presence across Malaysia and Singapore. I specialize in social media management, design, video production, content creation, and brand management for B2B and B2C sectors, including software and food & beverage. I have led cross-functional teams to deliver cohesive brand identities and innovative marketing campaigns. I am passionate about developing brand strategies, driving engagement, and creating compelling visuals across platforms. I enjoy mentoring teams and collaborating with marketing, sales, and product groups to streamline marketing efforts and maximize impact.…I am Hershey Goh Siew Fong, a Brand & Creative Manager with a track record of building strong market presence across Malaysia and Singapore. I specialize in social media management, design, video production, content creation, and brand management for B2B and B2C sectors, including software and food & beverage. I have led cross-functional teams to deliver cohesive brand identities and innovative marketing campaigns. I am passionate about developing brand strategies, driving engagement, and creating compelling visuals across platforms. I enjoy mentoring teams and collaborating with marketing, sales, and product groups to streamline marketing efforts and maximize impact.

Hershey Goh Siew Fong

Brand Designer, Graphic Designer, Creative Director, +2

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I am Hershey Goh Siew Fong, a Brand & Creative Manager with a track record of building strong market presence across Malaysia and Singapore. I specialize in social media management, design, video production, content creation, and brand management for B2B and B2C sectors, including software and food & beverage. I have led cross-functional teams to deliver cohesive brand identities and innovative marketing campaigns. I am passionate about developing brand strategies, driving engagement, and creating compelling visuals across platforms. I enjoy mentoring teams and collaborating with marketing, sales, and product groups to streamline marketing efforts and maximize impact.…I am Hershey Goh Siew Fong, a Brand & Creative Manager with a track record of building strong market presence across Malaysia and Singapore. I specialize in social media management, design, video production, content creation, and brand management for B2B and B2C sectors, including software and food & beverage. I have led cross-functional teams to deliver cohesive brand identities and innovative marketing campaigns. I am passionate about developing brand strategies, driving engagement, and creating compelling visuals across platforms. I enjoy mentoring teams and collaborating with marketing, sales, and product groups to streamline marketing efforts and maximize impact.

Available to hire

I am Hershey Goh Siew Fong, a Brand & Creative Manager with a track record of building strong market presence across Malaysia and Singapore. I specialize in social media management, design, video production, content creation, and brand management for B2B and B2C sectors, including software and food & beverage. I have led cross-functional teams to deliver cohesive brand identities and innovative marketing campaigns.

I am passionate about developing brand strategies, driving engagement, and creating compelling visuals across platforms. I enjoy mentoring teams and collaborating with marketing, sales, and product groups to streamline marketing efforts and maximize impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Advanced

Work Experience

Brand & Creative Manager at Feed Me POS SDN. BHD.

March 1, 2022 - November 1, 2025

Led brand management, cultivated strategic media relationships, ensured consistent narratives and visual identities across platforms, managed cross-functional teams, produced high-quality videos and 3D designs, designed POSM and branded merchandise, supported event booths and sales presentations, and managed website content and SEO to enhance online presence.

Brand Designer & Social Media Manager (Freelance) at Freelance – Johor Bahru, Malaysia

January 1, 2021 - February 1, 2022

Created and executed brand visuals and social media content for clients across F&B and weddings; designed marketing collateral and campaigns; managed paid ads and lead generation; delivered creative consulting and client-facing materials.

Digital Marketing Executive at Watabe Singapore Pte Ltd

December 1, 2019 - December 1, 2020

Managed social media campaigns across platforms, oversaw website content and SEO, generated monthly analytics reports, and produced marketing materials; built media relations and supported paid campaigns.

Marketing Executive at Vivo American Pizza & Pasta

September 1, 2016 - December 1, 2019

Led marketing campaigns, content creation (graphics, photography, videography), social media, menu promotions, events support, and cross-functional collaboration for branding and packaging.