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I am Kinza Arshad, a results-driven Key Accounts Director with 9 years of experience shaping brand strategy and leading integrated marketing campaigns across FMCG and corporate sectors. I excel at translating client briefs into actionable strategies, guiding diverse teams of up to 20 professionals, and delivering multi-market campaigns in Oman, Dubai, and Qatar. I specialize in client retention, brand launches, influencer management, and data-driven ROI analysis. I am comfortable managing budgets of OMR 40K–50K, driving growth, and building long-term partnerships. I’m open to relocation (UK, Australia, Canada, GCC) to expand brand footprints.…I am Kinza Arshad, a results-driven Key Accounts Director with 9 years of experience shaping brand strategy and leading integrated marketing campaigns across FMCG and corporate sectors. I excel at translating client briefs into actionable strategies, guiding diverse teams of up to 20 professionals, and delivering multi-market campaigns in Oman, Dubai, and Qatar. I specialize in client retention, brand launches, influencer management, and data-driven ROI analysis. I am comfortable managing budgets of OMR 40K–50K, driving growth, and building long-term partnerships. I’m open to relocation (UK, Australia, Canada, GCC) to expand brand footprints.

Kinza Arshad

Brand Strategist, Marketing Strategist, Fractional CMO, +2

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I am Kinza Arshad, a results-driven Key Accounts Director with 9 years of experience shaping brand strategy and leading integrated marketing campaigns across FMCG and corporate sectors. I excel at translating client briefs into actionable strategies, guiding diverse teams of up to 20 professionals, and delivering multi-market campaigns in Oman, Dubai, and Qatar. I specialize in client retention, brand launches, influencer management, and data-driven ROI analysis. I am comfortable managing budgets of OMR 40K–50K, driving growth, and building long-term partnerships. I’m open to relocation (UK, Australia, Canada, GCC) to expand brand footprints.…I am Kinza Arshad, a results-driven Key Accounts Director with 9 years of experience shaping brand strategy and leading integrated marketing campaigns across FMCG and corporate sectors. I excel at translating client briefs into actionable strategies, guiding diverse teams of up to 20 professionals, and delivering multi-market campaigns in Oman, Dubai, and Qatar. I specialize in client retention, brand launches, influencer management, and data-driven ROI analysis. I am comfortable managing budgets of OMR 40K–50K, driving growth, and building long-term partnerships. I’m open to relocation (UK, Australia, Canada, GCC) to expand brand footprints.

Available to hire

I am Kinza Arshad, a results-driven Key Accounts Director with 9 years of experience shaping brand strategy and leading integrated marketing campaigns across FMCG and corporate sectors. I excel at translating client briefs into actionable strategies, guiding diverse teams of up to 20 professionals, and delivering multi-market campaigns in Oman, Dubai, and Qatar. I specialize in client retention, brand launches, influencer management, and data-driven ROI analysis. I am comfortable managing budgets of OMR 40K–50K, driving growth, and building long-term partnerships. I’m open to relocation (UK, Australia, Canada, GCC) to expand brand footprints.

Skills

Brand Identity

Copywriting

Logo

Experience Level

Brand Identity

Expert

Copywriting

Expert

Logo

Intermediate

Language

English

Fluent

Urdu

Fluent

Work Experience

Key Accounts Director at Bullseye Marketing & Promotion LLC

January 1, 2019 - Present

Lead end-to-end management of key client accounts, translating briefs into integrated marketing strategies and guiding cross-functional teams (3–20 members) from concept development to execution. Manage campaign budgets of OMR 40K–50K, present proposals to senior stakeholders, supervise on-ground campaign execution, and oversee influencer marketing with ROI analysis.

Marketing Manager / Account Lead at Bullseye Marketing & Promotion LLC

January 1, 2015 - December 31, 2019

Managed multiple client accounts across FMCG and corporate portfolios; developed campaign strategies and proposals; coordinated with creative, operations, and production teams; supported trade marketing initiatives and retail activations; tracked performance and produced post-campaign reports.

Marketing Executive at Bullseye Marketing & Promotion LLC

January 1, 2013 - December 31, 2015

Supported campaign planning, coordination, and execution; assisted with content posting, community management, and basic digital boosting; coordinated with vendors and internal teams for activations; supported reporting and documentation.