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I am a marketing and communications professional with experience in digital marketing, content strategy, social media management, email campaigns, event promotion, and analytics tracking.\n\nI have a background in radio media, podcast production, and digital marketing strategy, and I enjoy creating engaging multimedia content and analyzing performance to inform strategy.…

Katelyn Johnson

Content Creator, Social Media Manager, Content Strategist, +2

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I am a marketing and communications professional with experience in digital marketing, content strategy, social media management, email campaigns, event promotion, and analytics tracking.\n\nI have a background in radio media, podcast production, and digital marketing strategy, and I enjoy creating engaging multimedia content and analyzing performance to inform strategy.…

Available to hire

I am a marketing and communications professional with experience in digital marketing, content strategy, social media management, email campaigns, event promotion, and analytics tracking.\n\nI have a background in radio media, podcast production, and digital marketing strategy, and I enjoy creating engaging multimedia content and analyzing performance to inform strategy.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Co-Teacher at NEISD

August 1, 2023 - Present

Collaborate cross-functionally to support diverse audiences and shared goals. Adapt messaging and instructional approaches to improve engagement across varying needs. Track performance metrics and communicate updates to stakeholders.

Operations Assistant at Salem Media Group

October 1, 2021 - August 1, 2023

Created and managed digital marketing content across website, social media, and email platforms. Maintained station website using a CMS and managed social media accounts. Executed email campaigns, contests, and digital initiatives to drive audience engagement. Supported station and partner event marketing efforts. Tracked KPIs and analyzed digital performance using Google Analytics. Produced podcast and on-air recordings, including audio production and editing.

Intern at Texas Music Office

June 1, 2021 - August 1, 2021

Created social media content to support organizational initiatives and campaigns. Conducted online research to inform outreach and promotional efforts. Maintained and updated database records to support accurate reporting and communication. Curated radio playlists, hosted segments, and edited audio content for broadcast.

Student Research Assistant at University of Texas at San Antonio

October 1, 2019 - August 1, 2021

Conducted industry research related to the music industry and music marketing program. Created digital content for music marketing projects and initiatives. Edited and uploaded podcast content. Performed video and audio editing for multimedia projects.

Student Worker for the Director of Communications at University of Texas at San Antonio

March 1, 2018 - August 1, 2018

Created digital and social media content for communications initiatives. Wrote articles and newsletter copy. Assisted with planning and execution of communications events.