Praise Di Luzio

As Digital Advisor, Content Creator & Brand Strategist at 25hours Hotel One Central, I architected brand and ecosystem growth across a €5B+ luxury hospitality portfolio, delivering 320M+ social reach, 20M+ video views, and 62% VIP retention growth. I led 95+ strategic partnerships with luxury brands such as Chanel, Prada, Jo Malone and Mont Blanc, and co-led a Dubai government collaboration that launched a 20,000 sq. ft. innovation hub attracting 500+ startups. I coordinated 1,500+ events across multiple outlets and crafted immersive experiences aligned with the brand. I also steered VIP guest relations and frontline service to ensure the brand felt lived-in and culturally resonant.

Joined a startup hospitality group at ground level to conceptualize and position Bâoli Dubai as a Michelin-recognized, five-star luxury destination at J1 Beach. Supported the integration of global brand identity with local market relevance and contributed to securing high-profile collaborations including Prada. Managed day-to-day front-of-house operations across two concepts, overseeing team performance, vendor coordination, and cost-control, while developing staff training aligned with evolving brand and service standards. Handled guest relations for Meda Tapas and Bar with a solutions-first approach that protected both experience and reputation.

Built the foundation of a hospitality career through direct guest interaction—developing sharp instincts for reading people, anticipating needs, and influencing outcomes through communication. Consistently drove revenue through thoughtful recommendations and maintained operational accuracy across high-volume service environments.