I am a results-driven media professional with 4+ years of experience in digital marketing, social media strategy, and advertising operations across 30+ industries including SaaS, Education, and E-commerce. I excel at turning data into action, expanding reach, and delivering measurable growth. From monetizing YouTube and Facebook channels to coordinating high-profile media coverage during visits by dignitaries, I thrive on cross-functional collaboration and rapid execution. I hold certifications in AI-powered performance ads and graphic design, and I manage multi-platform social media across Instagram, Facebook, YouTube, LinkedIn, and X.

Shubham Berwal

I am a results-driven media professional with 4+ years of experience in digital marketing, social media strategy, and advertising operations across 30+ industries including SaaS, Education, and E-commerce. I excel at turning data into action, expanding reach, and delivering measurable growth. From monetizing YouTube and Facebook channels to coordinating high-profile media coverage during visits by dignitaries, I thrive on cross-functional collaboration and rapid execution. I hold certifications in AI-powered performance ads and graphic design, and I manage multi-platform social media across Instagram, Facebook, YouTube, LinkedIn, and X.

Available to hire

I am a results-driven media professional with 4+ years of experience in digital marketing, social media strategy, and advertising operations across 30+ industries including SaaS, Education, and E-commerce. I excel at turning data into action, expanding reach, and delivering measurable growth.

From monetizing YouTube and Facebook channels to coordinating high-profile media coverage during visits by dignitaries, I thrive on cross-functional collaboration and rapid execution. I hold certifications in AI-powered performance ads and graphic design, and I manage multi-platform social media across Instagram, Facebook, YouTube, LinkedIn, and X.

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Language

English
Fluent

Work Experience

Media Executive at Rashtriya Raksha University under Ministry of Home Affairs – Government of India
March 1, 2025 - Present
Develop and execute comprehensive media strategies aligned with institutional objectives, manage marketing analytics and advertising operations for a national university. Lead social media communications across Instagram, Facebook, YouTube, LinkedIn, and X, ensuring consistent brand messaging and community engagement. Implement AI-powered performance advertising campaigns to optimize reach and engagement metrics.
Social Media Strategist at New Bounds Immigration Private Limited
February 1, 2024 - March 1, 2025
Developed dynamic multi-platform social media campaigns (Facebook, Instagram, LinkedIn) that increased brand awareness and lead generation by leveraging targeted audience insights and analytics. Analyzed engagement metrics and customer feedback to refine content strategy, achieving a 35% increase in overall reach within three months. Collaborated with marketing team to streamline multi-platform content posting, reducing turnaround times by 40% while maintaining brand consistency across all channels. Monitored and optimized ad campaign budgets, improving ROI through data-driven adjustments to targeting parameters.
Social Media Marketing Specialist at Little International Public School
January 1, 2023 - February 1, 2024
Produced informative social media content and event highlights, increasing parent engagement by 25% through strategic communication planning. Organized live Q&A sessions bridging communication gaps between faculty and parents, strengthening community rapport and satisfaction. Established consistent digital branding standards, enhancing the school’s professional image and online reputation.
Social Media Marketing Manager at Udyani Cloth House
December 1, 2021 - December 1, 2022
Curated engaging social media content (photos, reels, stories) showcasing seasonal collections, boosting store footfall by 20%. Implemented SEO principles in social captions and product listings, driving increased online inquiries and customer acquisition. Collaborated with local influencers for festive campaigns, expanding brand reach and community engagement.

Education

Bachelor of Arts (BA) at Delhi University
May 1, 2015 - July 1, 2018

Qualifications

AI-Powered Performance Ads Certification
January 11, 2030 - April 20, 2026
Digital Marketing Training by Internshala Trainings
January 11, 2030 - April 20, 2026
Fundamentals of Graphic Design authorized by California Institute of the Arts through Coursera
January 11, 2030 - April 20, 2026
AI for Business Professionals by HP Life
January 11, 2030 - April 20, 2026
Grow Your Monetization with Google Ad Manager
January 11, 2030 - April 20, 2026
How to use HS-3200 Portable Video Streaming Studio by Datavideo Academy
January 11, 2030 - April 20, 2026
Agile Project Management by HP Life
January 11, 2030 - April 20, 2026
Remote Pilot Training Course - DGCA Approve
January 11, 2030 - April 20, 2026

Industry Experience

Education, Media & Entertainment, Software & Internet, Retail, Professional Services