I’m a senior manager of creative operations specializing in high-volume ecommerce imagery. With 11+ years of experience, I’ve built and led photo and video production teams across Zappos, Amazon, and CNCPTS, delivering scalable PDP content for 130K+ SKUs annually and driving AI-driven imaging and taxonomy initiatives to accelerate time-to-market. I thrive in cross-functional environments, optimize workflows across creative, catalog, and supply chain teams, and mentor 80+ creatives to deliver on-brand visuals that enhance the customer experience while reducing cycle times.

Lauren Chaves

I’m a senior manager of creative operations specializing in high-volume ecommerce imagery. With 11+ years of experience, I’ve built and led photo and video production teams across Zappos, Amazon, and CNCPTS, delivering scalable PDP content for 130K+ SKUs annually and driving AI-driven imaging and taxonomy initiatives to accelerate time-to-market. I thrive in cross-functional environments, optimize workflows across creative, catalog, and supply chain teams, and mentor 80+ creatives to deliver on-brand visuals that enhance the customer experience while reducing cycle times.

Available to hire

I’m a senior manager of creative operations specializing in high-volume ecommerce imagery. With 11+ years of experience, I’ve built and led photo and video production teams across Zappos, Amazon, and CNCPTS, delivering scalable PDP content for 130K+ SKUs annually and driving AI-driven imaging and taxonomy initiatives to accelerate time-to-market.

I thrive in cross-functional environments, optimize workflows across creative, catalog, and supply chain teams, and mentor 80+ creatives to deliver on-brand visuals that enhance the customer experience while reducing cycle times.

See more

Language

English
Fluent

Work Experience

Senior Imagery Strategy & Operations Manager at Zappos / Amazon
January 1, 2014 - January 1, 2025
Directed global product imagery and content standards across multiple ecommerce brands, managing high-volume photo and video production supporting 130K+ SKUs annually; led cross-functional teams of 80+ across photography, video, styling, retouch, and post-production, overseeing end-to-end studio operations and content pipelines; owned end-to-end PDP content pipeline including vendor imagery, catalog management, taxonomy, product descriptions, measurements, and product data enrichment; developed taxonomy and catalog standards supporting site navigation, filtering, and SEO, improving product discoverability and customer experience; built and scaled studio operations including equipment, lighting, and workflow systems, while implementing AI imaging solutions (Looklet) to expand production capabilities; reduced content production cycle time from 10 days to 2.8 days by optimizing workflows across creative, catalog, and supply chain teams
Supply Chain & Operations Manager at CNCPTS
January 1, 2025 - Present
Led NetSuite ERP implementation and integration with Shopify and Celigo; built warehouse and fulfillment operations from the ground up, including layout, receiving, and shipping workflows; managed in-house photo studio with a focus on editorial content and PDP production for ecommerce launches; managed 3PL operations, vendor compliance, and multi-channel fulfillment, supporting $18M+ in annual ecommerce sales

Education

Bachelor of Arts in Journalism at Saint Michael’s College, Colchester Vermont
January 11, 2030 - January 1, 2012

Qualifications

Zappos Woman of the Year
January 1, 2021 - January 1, 2021

Industry Experience

Retail, Software & Internet, Media & Entertainment, Professional Services