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I'm a results-driven Digital Marketing Specialist with 4+ years of experience in performance marketing, paid media, campaign management, and SEO content strategy. I’ve built data infrastructures to measure lead quality at scale, including designing an Activated Lead Quality framework for Iran's largest food delivery platform. I'm proficient in Google Ads, Meta Ads, GA4, and GTM, and I recently relocated to Vienna, bringing international experience and a data-first mindset to growth. I thrive on turning data into actionable growth, collaborating across teams to optimize budgets, improve lead quality, and drive sustainable results in fast-paced environments.…I'm a results-driven Digital Marketing Specialist with 4+ years of experience in performance marketing, paid media, campaign management, and SEO content strategy. I’ve built data infrastructures to measure lead quality at scale, including designing an Activated Lead Quality framework for Iran's largest food delivery platform. I'm proficient in Google Ads, Meta Ads, GA4, and GTM, and I recently relocated to Vienna, bringing international experience and a data-first mindset to growth. I thrive on turning data into actionable growth, collaborating across teams to optimize budgets, improve lead quality, and drive sustainable results in fast-paced environments.

Mahsa Rahmani

Digital Marketer, Marketing Strategist, Performance Marketer, +3

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I'm a results-driven Digital Marketing Specialist with 4+ years of experience in performance marketing, paid media, campaign management, and SEO content strategy. I’ve built data infrastructures to measure lead quality at scale, including designing an Activated Lead Quality framework for Iran's largest food delivery platform. I'm proficient in Google Ads, Meta Ads, GA4, and GTM, and I recently relocated to Vienna, bringing international experience and a data-first mindset to growth. I thrive on turning data into actionable growth, collaborating across teams to optimize budgets, improve lead quality, and drive sustainable results in fast-paced environments.…I'm a results-driven Digital Marketing Specialist with 4+ years of experience in performance marketing, paid media, campaign management, and SEO content strategy. I’ve built data infrastructures to measure lead quality at scale, including designing an Activated Lead Quality framework for Iran's largest food delivery platform. I'm proficient in Google Ads, Meta Ads, GA4, and GTM, and I recently relocated to Vienna, bringing international experience and a data-first mindset to growth. I thrive on turning data into actionable growth, collaborating across teams to optimize budgets, improve lead quality, and drive sustainable results in fast-paced environments.

Available to hire

I’m a results-driven Digital Marketing Specialist with 4+ years of experience in performance marketing, paid media, campaign management, and SEO content strategy. I’ve built data infrastructures to measure lead quality at scale, including designing an Activated Lead Quality framework for Iran’s largest food delivery platform. I’m proficient in Google Ads, Meta Ads, GA4, and GTM, and I recently relocated to Vienna, bringing international experience and a data-first mindset to growth.

I thrive on turning data into actionable growth, collaborating across teams to optimize budgets, improve lead quality, and drive sustainable results in fast-paced environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Persian

Fluent

English

Fluent

German

Beginner

Work Experience

Social Media Manager at INNOBASE

July 1, 2025 - January 1, 2026

Owned end-to-end social media strategy across Instagram and LinkedIn; built and maintained a structured content calendar; produced creative assets aligned with brand positioning and quarterly campaign objectives. Planned and executed paid social campaigns on Instagram and LinkedIn, managing targeting, budgets, and performance reporting.

Digital Marketing Specialist at Snapp Food

October 1, 2024 - May 1, 2025

Designed and introduced an Activated Lead Quality scoring framework to track vendor behavior post-onboarding, enabling the team to distinguish high-value leads from low-engagement ones. Rebalanced budget allocation to favor sources with engaged vendors; designed and optimized B2B lead generation campaigns on Google Ads and local ad networks with ongoing A/B testing; executed ECRM SMS campaigns across onboarding, activation, and retention stages.

Freelance Digital Marketing Specialist at Multiple Clients

December 1, 2023 - October 1, 2024

Managed performance marketing campaigns (Google Ads, local ad networks) focused on lead generation and CRO; handled social media management for LinkedIn, Instagram, and Facebook with content planning, publishing schedules, and monthly performance reporting.

Digital Marketing Specialist at Parspack

August 1, 2021 - December 1, 2023

Grew total organic website traffic by ~50% over two years with pillar-based SEO content strategy, keyword research, and editorial planning; secured and maintained #1 Google rankings for high-intent keywords; led a team of content creators using Jira; drove social media audience growth from 20K to 50K followers; developed and owned content strategy and editorial calendar; managed end-to-end content production with coordinating shoots and editing.

Content Creator at Ostadbank

June 1, 2020 - August 1, 2021

Produced articles and digital content assets to drive audience growth and engagement across owned channels; hosted live sessions and collaborated with internal teams to deliver timely, relevant content aligned with brand objectives.