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I am a seasoned visual designer and brand strategist with 15+ years of experience leading business-driven design initiatives across enterprise, government, nonprofit, and startup sectors. I specialize in visual storytelling, cross-functional collaboration, and building brand systems that span digital, product, and print. I translate complex narratives into compelling visuals and thrive on innovation and creative problem-solving, especially when leveraging generative AI to accelerate ideation and explore more concept directions.…I am a seasoned visual designer and brand strategist with 15+ years of experience leading business-driven design initiatives across enterprise, government, nonprofit, and startup sectors. I specialize in visual storytelling, cross-functional collaboration, and building brand systems that span digital, product, and print. I translate complex narratives into compelling visuals and thrive on innovation and creative problem-solving, especially when leveraging generative AI to accelerate ideation and explore more concept directions.

Michael Girma

Graphic Designer, Brand Designer, Brand Strategist, +2

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I am a seasoned visual designer and brand strategist with 15+ years of experience leading business-driven design initiatives across enterprise, government, nonprofit, and startup sectors. I specialize in visual storytelling, cross-functional collaboration, and building brand systems that span digital, product, and print. I translate complex narratives into compelling visuals and thrive on innovation and creative problem-solving, especially when leveraging generative AI to accelerate ideation and explore more concept directions.…I am a seasoned visual designer and brand strategist with 15+ years of experience leading business-driven design initiatives across enterprise, government, nonprofit, and startup sectors. I specialize in visual storytelling, cross-functional collaboration, and building brand systems that span digital, product, and print. I translate complex narratives into compelling visuals and thrive on innovation and creative problem-solving, especially when leveraging generative AI to accelerate ideation and explore more concept directions.

Available to hire

I am a seasoned visual designer and brand strategist with 15+ years of experience leading business-driven design initiatives across enterprise, government, nonprofit, and startup sectors. I specialize in visual storytelling, cross-functional collaboration, and building brand systems that span digital, product, and print. I translate complex narratives into compelling visuals and thrive on innovation and creative problem-solving, especially when leveraging generative AI to accelerate ideation and explore more concept directions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Senior Graphic Designer (in-house) / Business Development Strategy at LS Technologies (LST), a Tetra Tech Company

January 1, 2020 - Present

Spearheaded a full rebrand of LST’s identity, including logo design, website UX/UI, and the creation of a cohesive visual brand system across all communications channels. Designed proposal graphics from initial concepts through final production, supporting multi-million-dollar federal government bids. Partnered with business strategists and engineers to refine operational viewpoint (OV) technical illustrations aligning with strategic narratives leading to LST’s largest FAA SETIS contract win.

Graphic Designer (in-house) / Brand Content Design at Gartner (Contract)

January 1, 2019 - January 1, 2020

Produced on-brand infographics, charts, and illustrations for research used in high-visibility presentations, events, and published reports. Collaborated with researchers to synthesize complex ideas into clear, engaging visuals. Integrated Gartner’s evolving visual identity system across digital deliverables and internal tools.

Creative Business Consultant / Branding Design at Contract Consultant

January 1, 2013 - January 1, 2019

Developed comprehensive branding packages, identity logo design, UI mockups. Consulted on business growth strategies and visual communication solutions, improving brand cohesion across print, web, and social media. Created scalable design libraries to improve design team efficiency and client deliverable consistency.

Junior Graphic Designer (in-house) / Marketing Program Assistant at Graduate School USA

January 1, 2008 - January 1, 2013

Led cross-channel marketing collateral design from ideation to execution. Conducted UX research and web audits, delivering actionable UI recommendations to developers. Designed and produced the organization’s largest-ever training catalog in-house, reducing vendor costs and delivery time by over 50%.

Senior Graphic Designer (in-house) / Business Development Strategy at LS Technologies (LST) A Tetra Tech Company

January 1, 2020 - Present

Spearheaded a full rebrand of LST’s identity, including logo design, website UX/UI, and the creation of a cohesive visual brand system across all communications channels. Designed proposal graphics from concepts through final production, supporting multi-million-dollar federal government bids. Partnered with business strategists and engineers to refine OV technical illustrations aligning with strategic narratives, contributing to LST’s largest FAA SETIS contract win.