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I’m a Digital Art Director with 20+ years crafting brands and digital experiences across branding, social graphics, marketing materials, and retail windows. I excel at creating cohesive design systems, leading teams, and turning concepts into compelling visuals quickly, whether working solo or in a collaborative environment. I thrive on contemporary design and concept development, with a strong focus on web, UI/UX, and brand consistency. I enjoy mentoring designers and delivering scalable solutions across campaigns, launches, and retail environments.…I’m a Digital Art Director with 20+ years crafting brands and digital experiences across branding, social graphics, marketing materials, and retail windows. I excel at creating cohesive design systems, leading teams, and turning concepts into compelling visuals quickly, whether working solo or in a collaborative environment. I thrive on contemporary design and concept development, with a strong focus on web, UI/UX, and brand consistency. I enjoy mentoring designers and delivering scalable solutions across campaigns, launches, and retail environments.

Blake Tarpley

Art Director, Designer, Brand Designer, +1

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I’m a Digital Art Director with 20+ years crafting brands and digital experiences across branding, social graphics, marketing materials, and retail windows. I excel at creating cohesive design systems, leading teams, and turning concepts into compelling visuals quickly, whether working solo or in a collaborative environment. I thrive on contemporary design and concept development, with a strong focus on web, UI/UX, and brand consistency. I enjoy mentoring designers and delivering scalable solutions across campaigns, launches, and retail environments.…I’m a Digital Art Director with 20+ years crafting brands and digital experiences across branding, social graphics, marketing materials, and retail windows. I excel at creating cohesive design systems, leading teams, and turning concepts into compelling visuals quickly, whether working solo or in a collaborative environment. I thrive on contemporary design and concept development, with a strong focus on web, UI/UX, and brand consistency. I enjoy mentoring designers and delivering scalable solutions across campaigns, launches, and retail environments.

Available to hire

I’m a Digital Art Director with 20+ years crafting brands and digital experiences across branding, social graphics, marketing materials, and retail windows. I excel at creating cohesive design systems, leading teams, and turning concepts into compelling visuals quickly, whether working solo or in a collaborative environment.

I thrive on contemporary design and concept development, with a strong focus on web, UI/UX, and brand consistency. I enjoy mentoring designers and delivering scalable solutions across campaigns, launches, and retail environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Art Director / freelance at Dev-Byrne & Co.

December 1, 2025 - February 1, 2026

Freelance Art Director developing marketing collateral for the site launch, including technology one-sheets, company profile, case studies and white papers; focused on brand consistency and fast turnaround.

Art Director / Senior Digital Designer / Project Manager at KEEN Footwear

February 1, 2017 - April 1, 2025

Collaborated with marketing and product teams to deliver cohesive visual strategies across site, email and social for outdoor categories; led site-wide launches and holiday campaigns; managed a team of digital designers; sourced recycled materials for retail windows and POS to cut costs.

Digital Art Director at ModOp

November 1, 2013 - May 1, 2015

Created online experiences and advertising, including banners, rich media units, lookbooks, Instagram videos, and in-store video walls; concepted and directed Nike photoshoots for stop-motion Instagram content and RMUs; helped elevate user experiences for top brands.

Senior Designer at Havas Edge

February 1, 2013 - October 1, 2013

Concepted mini and micro sites and animated banner ads; designed Visa email campaigns; contributed to various brand initiatives across clients.

Art Director (freelance) at The Martin Agency

February 1, 2012 - March 1, 2012

Hired to redesign the Walmart digital branding guide and refresh brand assets for retail campaigns.

Interactive Designer (freelance) at Weiden Kennedy

January 1, 2011 - August 1, 2011

Designed and animated Flash banners for major campaigns; contributed to Planters Peanuts, Nike campaigns, and other interactive initiatives; implemented assets in online ad networks and DoubleClick.

Interactive Designer (freelance) at Columbia Sportswear

September 1, 2010 - October 1, 2010

Built interactive marketing presentations for the sales force introducing Fall 2011 lines using AS3 and XML; supported digital collateral for product launches.

Art Director at Pace Advertising (A WPP company)

October 1, 2008 - June 1, 2010

Built Flash and HTML websites and direct online campaigns for real estate, medical, educational, and luxury sectors; redesigned Pace website; created branding assets including a diabetes social network logo and site for Johnson & Johnson; maintained monthly online newsletters.