Hi, I’m Nikhil S, a digital marketing leader with 10+ years in performance marketing. I’ve managed $50M+ in ad spend and helped dozens of SMBs scale profitably. I’ve partnered with industry names such as Howie Mandel, Steve Wozniak, and Gary Vaynerchuk to bring brands into the spotlight. I dive into consumer psychology, audience research, and full-funnel strategies to craft creatives that convert while ensuring every dollar is accountable. As VP of Digital Marketing at Tech Arch Softwares Pvt. Ltd., I lead a talented team from Panchkula, India, driving revenue growth and measurable outcomes for our clients.

Hi, I’m Nikhil S, a digital marketing leader with 10+ years in performance marketing. I’ve managed $50M+ in ad spend and helped dozens of SMBs scale profitably. I’ve partnered with industry names such as Howie Mandel, Steve Wozniak, and Gary Vaynerchuk to bring brands into the spotlight. I dive into consumer psychology, audience research, and full-funnel strategies to craft creatives that convert while ensuring every dollar is accountable. As VP of Digital Marketing at Tech Arch Softwares Pvt. Ltd., I lead a talented team from Panchkula, India, driving revenue growth and measurable outcomes for our clients.

Available to hire

Hi, I’m Nikhil S, a digital marketing leader with 10+ years in performance marketing. I’ve managed $50M+ in ad spend and helped dozens of SMBs scale profitably. I’ve partnered with industry names such as Howie Mandel, Steve Wozniak, and Gary Vaynerchuk to bring brands into the spotlight.

I dive into consumer psychology, audience research, and full-funnel strategies to craft creatives that convert while ensuring every dollar is accountable. As VP of Digital Marketing at Tech Arch Softwares Pvt. Ltd., I lead a talented team from Panchkula, India, driving revenue growth and measurable outcomes for our clients.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Vice President of Digital Marketing at Tech Arch Softwares Pvt. Ltd.
January 1, 2024 - Present
Lead digital marketing strategy and execution across paid social and search channels, oversee budgeting, analytics, and performance marketing initiatives; manage and mentor the online marketing team; drive revenue growth and profitability for multiple brands.
Head of Digital Marketing at Tech Arch Softwares Pvt. Ltd.
November 1, 2022 - December 1, 2023
Oversaw online marketing strategy and team leadership, focusing on growth and scaling of client campaigns; ensured cross-functional collaboration and innovative, data-driven decision making.
Digital Marketing Team Lead / Performance Marketer at Tech Arch Softwares Pvt. Ltd.
November 1, 2019 - December 1, 2022
Provided performance marketing services including client consultation, paid ads strategy development, and implementation; helped clients scale their online businesses and built high-performing teams.
Digital Marketing Analyst at Tech Arch Softwares Pvt. Ltd.
August 1, 2019 - November 1, 2019
Initially contributed as an individual contributor, later helping scale campaigns and building a team; achieved client growth and learned team dynamics.
Digital Marketing Executive at Mayra Web Tech
February 1, 2019 - June 1, 2019
Worked on paid ads strategies and client handling, gaining exposure to campaigns for big brands and cross-functional collaboration.

Education

Bachelor's of Computer Applications, Computer Science at Chandigarh University
August 1, 2014 - May 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services