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Hi there, I’m Heather Keir—a content and community-focused marketing professional with 10+ years’ experience across media, publishing, and global B2C/B2B markets. I’m currently Content Manager at AkzoNobel, leading digital and web strategy for international audiences and delivering high-impact content across multiple platforms.\n\nI’ve grown a social media audience of 60,000+ followers and built strong knowledge of audience engagement, content strategy, platform trends, and organic growth. I also work with analytics to optimise performance and am happy to share insights on request.…Hi there, I’m Heather Keir—a content and community-focused marketing professional with 10+ years’ experience across media, publishing, and global B2C/B2B markets. I’m currently Content Manager at AkzoNobel, leading digital and web strategy for international audiences and delivering high-impact content across multiple platforms.\n\nI’ve grown a social media audience of 60,000+ followers and built strong knowledge of audience engagement, content strategy, platform trends, and organic growth. I also work with analytics to optimise performance and am happy to share insights on request.

Heather Keir

Content Creator, Content Producer, Content Designer, +4

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Hi there, I’m Heather Keir—a content and community-focused marketing professional with 10+ years’ experience across media, publishing, and global B2C/B2B markets. I’m currently Content Manager at AkzoNobel, leading digital and web strategy for international audiences and delivering high-impact content across multiple platforms.\n\nI’ve grown a social media audience of 60,000+ followers and built strong knowledge of audience engagement, content strategy, platform trends, and organic growth. I also work with analytics to optimise performance and am happy to share insights on request.…Hi there, I’m Heather Keir—a content and community-focused marketing professional with 10+ years’ experience across media, publishing, and global B2C/B2B markets. I’m currently Content Manager at AkzoNobel, leading digital and web strategy for international audiences and delivering high-impact content across multiple platforms.\n\nI’ve grown a social media audience of 60,000+ followers and built strong knowledge of audience engagement, content strategy, platform trends, and organic growth. I also work with analytics to optimise performance and am happy to share insights on request.

Available to hire

Hi there, I’m Heather Keir—a content and community-focused marketing professional with 10+ years’ experience across media, publishing, and global B2C/B2B markets. I’m currently Content Manager at AkzoNobel, leading digital and web strategy for international audiences and delivering high-impact content across multiple platforms.\n\nI’ve grown a social media audience of 60,000+ followers and built strong knowledge of audience engagement, content strategy, platform trends, and organic growth. I also work with analytics to optimise performance and am happy to share insights on request.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Fluent

Work Experience

Content Manager at AkzoNobel – Global Marine, Protective & Yacht Segments

January 1, 2023 - Present

Lead multi-language global website content strategy for the MPY division. Ensure digital content is accurate, visually engaging, SEO-optimised, and aligned with business priorities. Manage case studies, product launches, and campaign pages, ensuring consistency across web and social channels. Collaborate with stakeholders worldwide to identify stories, build content pipelines, and deliver on-brand messaging. Create fast-turnaround multimedia content, including event videos and social edits, using iPhone + gimbal. Integrate website content with social media activity to grow audience engagement and community growth across global markets.

Marketing Executive at Bauer Media Group Ltd

January 1, 2018 - January 1, 2023

Created digital and social content across multiple Bauer Media brands, including video production and editing. Increased audience reach and engagement across TikTok, Instagram, and Facebook through platform-specific content. Produced and managed web pages for the UK-wide Hits Radio Network. Coordinated regional events and activations across the North East and Yorkshire, and supported commercial client campaigns.

Business Support Administrator at Bauer Media Group Ltd

January 1, 2014 - January 1, 2018

Managed administrative processes to ensure smooth daily operations. Maintained accurate records, reporting, and cash handling. Supported team coordination and communications.

Creator & Community Manager - TikTok at Self-employed / TikTok

January 1, 2019 - Present

Built and managed a 60k+ community through platform-native content, trend adaptation, and audience-led engagement. Analyzed performance metrics to optimise posting strategy, retention, and community growth. Responded to comments and messages to maintain a positive, authentic community environment. Created viral content using storytelling, humour, and platform-specific insights. Adapted content quickly to cultural moments and shifting trends.

Creator & Community Manager - TikTok at Self-employed

January 1, 2019 - Present

Built and managed a 60k+ community through platform-native content, trend adaptation, and audience-led engagement. Analysed performance metrics to optimise posting strategy, retention, and community growth. Responded to comments and messages to maintain a positive, authentic community environment. Created viral content using storytelling, humour, and platform-specific insights. Adapted content quickly to cultural moments and shifting trends.