High-End Client Relations Intern at Louis Vuitton Americas

Leveraged customer segmentation and behavioral data to identify high-value consumer segments and develop targeted brand strategies, contributing to ~$200M+ in sales. Translated insights into experiential marketing and brand activations, increasing engagement and retention.

Digital Marketing Intern at Louis Vuitton Americas

Executed omnichannel digital campaigns across 10+ product categories driving +38% revenue and +25% traffic growth. Analyzed campaign performance using channel-level KPIs (CTR, conversion, engagement). Leveraged CRM and Salesforce data to refine audience targeting and improve customer engagement across lifecycle touchpoints. Led go-to-market execution for key launches (e.g., Makeup category), aligning marketing, merchandising and operations. Developed brand content and storytelling to strengthen consumer engagement and product positioning, generating ~$200K revenue.

Co-founder & CEO at Bloom Box

Built Brazil's first perfume subscription brand, leading customer acquisition and digital growth strategy through an innovative service model across packaging design and consumer experience. Developed and executed consumer-centric marketing strategies, driving 204% subscriber growth. Led performance marketing and digital acquisition strategy (paid social, CRM, A/B testing), leveraging performance data to continuously improve conversion and engagement (+25% growth in followers). Created referral loyalty program for annual subscribers, achieving 50% conversion rate in pilot. Optimized digital customer journey and conversion funnel, achieving 94% customer satisfaction.

Marketing Consultant at Dry System (Drywall & Steel Frame Company)

Developed and executed integrated data driven retail marketing campaigns, increasing e-commerce sales by 35% and store sales by 31%. Enhanced omnichannel presence by aligning digital and in-store touchpoints, increasing conversion by 13%.