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Creative design leader with 20+ years of experience across apparel design, graphic production, and strategic marketing. I bridge creative vision with technical execution to deliver cohesive, on-brand collections and digital campaigns on schedule. I direct end-to-end garment production (from tech packs to sample specs and mock-ups), build strong visual identities across social and e-commerce, and lead multi-channel marketing efforts. I also mentor emerging designers and students through curriculum and hands-on creative guidance.…Creative design leader with 20+ years of experience across apparel design, graphic production, and strategic marketing. I bridge creative vision with technical execution to deliver cohesive, on-brand collections and digital campaigns on schedule. I direct end-to-end garment production (from tech packs to sample specs and mock-ups), build strong visual identities across social and e-commerce, and lead multi-channel marketing efforts. I also mentor emerging designers and students through curriculum and hands-on creative guidance.

Julia Di Lorenzo

Creative Director, Graphic Designer, Marketing Strategist

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Creative design leader with 20+ years of experience across apparel design, graphic production, and strategic marketing. I bridge creative vision with technical execution to deliver cohesive, on-brand collections and digital campaigns on schedule. I direct end-to-end garment production (from tech packs to sample specs and mock-ups), build strong visual identities across social and e-commerce, and lead multi-channel marketing efforts. I also mentor emerging designers and students through curriculum and hands-on creative guidance.…Creative design leader with 20+ years of experience across apparel design, graphic production, and strategic marketing. I bridge creative vision with technical execution to deliver cohesive, on-brand collections and digital campaigns on schedule. I direct end-to-end garment production (from tech packs to sample specs and mock-ups), build strong visual identities across social and e-commerce, and lead multi-channel marketing efforts. I also mentor emerging designers and students through curriculum and hands-on creative guidance.

Available to hire

Creative design leader with 20+ years of experience across apparel design, graphic production, and strategic marketing. I bridge creative vision with technical execution to deliver cohesive, on-brand collections and digital campaigns on schedule.

I direct end-to-end garment production (from tech packs to sample specs and mock-ups), build strong visual identities across social and e-commerce, and lead multi-channel marketing efforts. I also mentor emerging designers and students through curriculum and hands-on creative guidance.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Technical Illustration

Intermediate

Language

English

Fluent

Italian

Advanced

Work Experience

Fashion Professor at American University of Florence / Florence University of the Arts

January 1, 2021 - January 1, 2026

Taught intensive 1-week semesters and modules covering marketing, media, and design. Developed curriculum for Fashion Marketing, Fashion Communications, Fashion Sketching, Digital Accessory Design, and Sewing & Construction. Instructed students on regional trends and local market dynamics in “Fashion Style & The City of Florence.”

Fashion Professor at American University of Florence

January 1, 2021 - January 1, 2026

Led intensive fashion courses and workshops focusing on fashion marketing, media, and design.

Social Media Marketing Specialist / Front End Website Designer at Pink Martini Collection

January 1, 2013 - January 1, 2014

Executed social media marketing initiatives for a major North American women’s ready-to-wear brand. Developed creative digital content to increase brand engagement and audience growth, and served as front-end website designer for the brand’s digital presence.

Social Media Marketing Specialist at Pink Martini Collection

January 1, 2013 - December 31, 2014

Managed social media strategies and marketing efforts for women's ready-to-wear fashion distributed across North America.

Clothing Graphic Designer at Ak Athletic Knit

January 1, 2008 - December 31, 2013

Designed apparel graphics for sports teams and managed brand consistency.