IR

Ian Richards

Available to hire

I’m a Senior Content Designer focused on regulated industries and high-stakes digital experiences.

About

I’m a Senior Content Designer focused on regulated industries and high-stakes digital experiences. I lead UX content strategy for personalized healthcare and financial experiences, embedding legal, compliance, and accessibility review directly into the design process to ensure accuracy and trust across 60M+ members. I’ve built scalable content systems and governance frameworks that align cross-functional teams and improve task completion in complex products.

I’m passionate about AI-driven content workflows, governance, and resilient UX writing. I’ve published AI-readiness frameworks and advise on content infrastructure for regulated digital products, partnering with cross-functional teams to ship on-brand, accurate content that performs in high-stakes environments.

  • 5 years' experience
  • Joined April 2026

Languages

  • EnglishFluent

Industry experience

  • Healthcare
  • Financial Services
  • Professional Services
  • Software & Internet
  • Media & Entertainment

Work experience

AI Content Strategist & Consultant · IndependentFeb 2025 – Present · 1 yr 10 mos

Providing independent content strategy consulting for organizations in regulated industries, focusing on content systems, AI workflow integration, and content governance for digital products. Co-authored the SignalScale framework for AI content readiness and advised on governance for AI-generated content across enterprise contexts.

Manager, Digital Content Design · CVS HealthApr 2022 – Jan 2025 · 2 yrs 10 mos

Led UX content strategy for personalized healthcare and financial experiences at scale, embedding legal, compliance, and accessibility review into core workflows. Integrated AI writing tools (Writer, GPT) into content production, established review standards, and implemented human-in-the-loop QA to maintain accuracy and compliance across regulated healthcare content serving 60M+ members. Collaborated with data science on model outputs and prompts to ensure AI-generated content aligned with user intent and brand standards. Designed AI-assisted content flows and built an internal AI readiness framework that became foundational for enterprise governance.

Mobile Learning Designer · Center for Creative LeadershipSep 2021 – Apr 2022 · 8 mos

Designed mobile-first learning experiences for global leadership development programs, translating academic research into high-retention microlearning. Improved learner engagement by 25% through behavioral design and iterative user testing. Built modular content systems adaptable across mobile, web, and onboarding platforms to increase scalability and reduce production time.

Education

BA, Psychology · The College of New Jersey2030 – 2026

Certifications and awards

AI for Everyone2024 – 2026
Using AI Tools for UX Design2024 – 2026
Generative AI Skills for Creative Content2024 – 2026
Prompt Engineering2024 – 2026

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