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Digital Strategist & Content Expert with a strong background in social media growth, content creation, and performance-driven strategy. I’ve worked with brands, creators, and agencies across industries, helping them increase visibility, engagement, and conversions through impactful content. From strategy to execution, I create high-performing formats (Reels, UGC, social campaigns) designed to capture attention and deliver real results. What sets me apart is my ability to combine creativity with data to build content that not only looks good but performs.…Digital Strategist & Content Expert with a strong background in social media growth, content creation, and performance-driven strategy. I’ve worked with brands, creators, and agencies across industries, helping them increase visibility, engagement, and conversions through impactful content. From strategy to execution, I create high-performing formats (Reels, UGC, social campaigns) designed to capture attention and deliver real results. What sets me apart is my ability to combine creativity with data to build content that not only looks good but performs.

Luna Mattiussi

Social Media Manager, Content Strategist, Content Creator, +3

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Digital Strategist & Content Expert with a strong background in social media growth, content creation, and performance-driven strategy. I’ve worked with brands, creators, and agencies across industries, helping them increase visibility, engagement, and conversions through impactful content. From strategy to execution, I create high-performing formats (Reels, UGC, social campaigns) designed to capture attention and deliver real results. What sets me apart is my ability to combine creativity with data to build content that not only looks good but performs.…Digital Strategist & Content Expert with a strong background in social media growth, content creation, and performance-driven strategy. I’ve worked with brands, creators, and agencies across industries, helping them increase visibility, engagement, and conversions through impactful content. From strategy to execution, I create high-performing formats (Reels, UGC, social campaigns) designed to capture attention and deliver real results. What sets me apart is my ability to combine creativity with data to build content that not only looks good but performs.

Next availability:

June 1, 2026

Lausanne, Switzerland

Digital Strategist & Content Expert with a strong background in social media growth, content creation, and performance-driven strategy. I’ve worked with brands, creators, and agencies across industries, helping them increase visibility, engagement, and conversions through impactful content.

From strategy to execution, I create high-performing formats (Reels, UGC, social campaigns) designed to capture attention and deliver real results. What sets me apart is my ability to combine creativity with data to build content that not only looks good but performs.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

French

Fluent

English

Fluent

German

Beginner

Work Experience

Social Media Strategist & Content Specialist at Freelance

January 1, 2021 - Present

Developed and executed social media strategies, produced and scheduled cross-platform content, and supported multi-country content operations in fast-paced environments.

Social Media Strategist & Content Specialist at Star News Mobile (USA/Africa)

September 1, 2022 - March 1, 2025

Defined and implemented social media strategies for brands and creators; produced high-performing short-form content; managed end-to-end content production; collaborated with brands and influencers on campaigns.

Global Content Manager at Museum of Fine Arts, Lausanne (CH)

October 1, 2021 - January 1, 2022

Managed global content strategy and assets; led content updates and social media planning for a major art institution.

Social Media Manager / Strategist at West Abroad

April 1, 2022 - September 1, 2022

Executed social media strategies for brands and creators; produced high-performing content; managed end-to-end content production and campaign coordination.

Executive Social Media Strategist at West Abroad

April 1, 2022 - September 1, 2022

Executive social media strategies for brands and creators; produce high-performing short-form content (1M+ views); end-to-end content production; collaborate with brands and influencers on campaigns; optimize content based on performance insights; cover events with real-time content (Reels, Stories, live).

Global Content Manager at Museum of Fine Arts Lausanne

October 1, 2021 - January 1, 2022

Content creation (Premiere Pro, CapCut, Photoshop, Canva); Social media & analytics (Meta Business Suite, TikTok & Google Analytics); Influencer marketing & content strategy; cross-team collaboration to coordinate local and international campaigns.

Global Content Manager at Star News Mobile

September 1, 2022 - March 1, 2025

Social Media Strategist & Content Specialist (USA/Africa); led influencer collaborations, multi-channel content across platforms, and brand campaigns; developed and executed content strategies, managed cross-border teams, and delivered analytics-driven results.