I'm a passionate designer with a focus on user experience and visual storytelling. I strive to bring ideas to life through innovative design and effective communication. With experience in both corporate and freelance environments, I enjoy collaborating with diverse teams to create impactful solutions.…

Greg Althoff

I'm a passionate designer with a focus on user experience and visual storytelling. I strive to bring ideas to life through innovative design and effective communication. With experience in both corporate and freelance environments, I enjoy collaborating with diverse teams to create impactful solutions.…

Available to hire

I’m a passionate designer with a focus on user experience and visual storytelling. I strive to bring ideas to life through innovative design and effective communication. With experience in both corporate and freelance environments, I enjoy collaborating with diverse teams to create impactful solutions.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Freelance Designer at Fabled Lines Coffee
April 1, 2024 - Present
Founder specializing in comprehensive branding, Framer-based website design & development, and multi-disciplinary visual design including apparel, product packaging, print, and digital experiences. Founded a storytelling-focused coffee brand blending maritime lore with premium roasts, launching 3 blends inspired by global fishermen's epic tales of battling colossal sea beasts. Designed AI-generated vintage packaging with QR codes linking to immersive online stories, enhancing customer engagement and turning each brew into an adventure.
Marketing & UI Designer at Kenvue
March 1, 2023 - June 1, 2023
Johnson & Johnson's new consumer health branch with brands like Neutrogena, Aveeno, Tylenol, and Le Petit Marseillais. Led the design for all things digital for Neutrogena (Web, Skin360, Email) while developing better processes for the growing team as we transition from agency work to in-house.
Freelance Art Director at Blokhaus
October 1, 2022 - September 1, 2024
Built and designed interactive experiences for both online and in person like digital screen layouts for crypto companies Algorand and Tezos for their events and website campaigns such as Art Basel in Miami.
Art Director at Halo Collar
October 1, 2022 - March 1, 2023
Led the design of a revamped website for Halo Collar by enhancing customer engagement and streamlining the user experience. Optimized the e-commerce platform, delivering a seamless and intuitive purchasing journey for Halo Collar's industry-leading product line.
Brand Designer at Zepp
December 1, 2022 - February 1, 2023
Designed new Brand Guidelines for all things ZEPP which includes products such as Amazfit, Aura, and Clarity. Helped lead the direction for new corporate identity that spoke to whole of their products and approach.
Founder & Freelance Designer at Fabled Lines Coffee
April 1, 2024 - Present
Founder & Freelance Designer specializing in branding, Framer-based website design, and multi-disciplinary visual design including apparel, product packaging, print, and digital experiences. Notable clients include Quiksilver, Billabong, Roxy, Polu Resorts, Joy of Creative Play, RVCA, and White Nene Coffee. Founded a storytelling-focused coffee brand blending maritime lore with premium roasts; developed AI-generated vintage packaging with QR codes linking to immersive online stories.

Education

at Art Institute
January 11, 2030 - April 29, 2026
at Art Institute
January 11, 2030 - April 29, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Travel & Hospitality, Other, Healthcare, Consumer Goods

Skills

Experience Level

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