I am John E. Trumble III, a senior experiential and brand platform leader who builds, launches, and scales high-stakes B2B and B2C event programs for some of the world's most recognized brands. I translate experiential investment into measurable commercial outcomes by embedding strategic frameworks, financial discipline, and cross-functional alignment that tie brand moments to business results. I believe elite performance is a culture before a result, and I thrive in roles where scale and ambition demand disciplined program design, global collaboration, and a relentless focus on audience impact. From creating global flagship experiences at monday.com and AWS to shaping large-scale consumer platforms with Food Network, I help brands move from moments to momentum.

John E. Trumble III

I am John E. Trumble III, a senior experiential and brand platform leader who builds, launches, and scales high-stakes B2B and B2C event programs for some of the world's most recognized brands. I translate experiential investment into measurable commercial outcomes by embedding strategic frameworks, financial discipline, and cross-functional alignment that tie brand moments to business results. I believe elite performance is a culture before a result, and I thrive in roles where scale and ambition demand disciplined program design, global collaboration, and a relentless focus on audience impact. From creating global flagship experiences at monday.com and AWS to shaping large-scale consumer platforms with Food Network, I help brands move from moments to momentum.

Available to hire

I am John E. Trumble III, a senior experiential and brand platform leader who builds, launches, and scales high-stakes B2B and B2C event programs for some of the world’s most recognized brands. I translate experiential investment into measurable commercial outcomes by embedding strategic frameworks, financial discipline, and cross-functional alignment that tie brand moments to business results.

I believe elite performance is a culture before a result, and I thrive in roles where scale and ambition demand disciplined program design, global collaboration, and a relentless focus on audience impact. From creating global flagship experiences at monday.com and AWS to shaping large-scale consumer platforms with Food Network, I help brands move from moments to momentum.

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Language

English
Fluent

Work Experience

Executive Producer, Strategic Events and Experience Platform at Salesforce
March 1, 2021 - April 1, 2025
Led global experience platform strategy for Salesforce's enterprise platforms, aligning product engagement, narrative, and customer interaction at scale across Dreamforce, Tableau Conference, CNX, and X events; built the experience layer from inception through activation.
Head of Events and New Platform Strategy at Amazon Web Services (AWS)
January 1, 2019 - November 1, 2020
Led strategic development and market activation of Intersect, a cross-functional platform; scope included live experiences and enterprise audience growth.
Managing Director at Food Network NYC Wine and Food Festival
March 1, 2013 - November 1, 2019
Scaled a global culinary event platform from 50 to 100+ annual events and 50,000+ attendees; owned growth strategy, operations, and commercial performance.
Director, Global Strategy & Flagship Experience Platform at monday.com
April 1, 2025 - Present
Built Elevate from zero, transforming a user conference into a global brand and growth engine across New York, London, and Sydney; delivered 67% YoY attendee growth to 5,000+ across three markets; designed AI-focused experiential environments generating $56M in total pipeline influence and $29M in open pipeline; established the measurement architecture linking experiential investment to pipeline outcomes and led cross-functional alignment from inception through activation.
Executive Producer, Strategic Events & Platforms at Salesforce
March 1, 2021 - April 1, 2025
Creative and strategic lead for the Dreamforce keynote experience, unifying product storytelling, customer priorities, and commercial narrative at scale; drove 42,000+ product engagement interactions (42% YoY) by architecting audience journeys; identified production optimization opportunities reducing costs by 15% while elevating experience quality; led global experience strategy for Tableau Conference, CNX, and TDX with accountability for audience experience, commercial narrative, and brand impact.
Head of Events & New Platform Strategy at Amazon Web Services (AWS)
January 1, 2019 - November 1, 2020
Launched Intersect by AWS, a first-of-its-kind brand experience platform blending technology, culture, music, and enterprise storytelling to reach new audiences; delivered an 18,000-attendee debut headlined by Foo Fighters and others; managed a $27M P&L across a 60-person cross-functional organization and agency team; built a scalable platform infrastructure for content amplification and community growth.
Managing Director at Food Network NYC Wine & Food Festival
March 1, 2013 - November 1, 2019
Scaled the platform from fewer than 50 to 100+ annual events and 50,000+ attendees; managed a $12M platform P&L across venues, talent partnerships, and integrated brand activations; developed the audience growth strategy, community programming, and brand partnership framework driving YoY expansion.
VP, Editorial & Events at The Argus Group
March 1, 2012 - December 1, 2012
Oversaw experiential marketing and fundraising events for major brand clients, managing budgets and end-to-end event strategy across multiple concurrent activations.
Director, Marketing & Events at Gilt City
May 1, 2011 - January 1, 2012
Led a seven-person team producing luxury experiential events across the 10 largest U.S. markets for an exclusive membership audience; Secured national brand sponsorships and delivered high-touch experiences from celebrity chef dinners to fashion events and VIP press.
Director of Events at Viacom
January 1, 2002 - May 1, 2011
Produced 20+ flagship broadcast events from concept through on-air taping, including the Comedy Awards, Video Game Awards, and TV Land Awards.

Education

Bachelor of Arts in Mass Communication at Colorado Mesa University
January 11, 2030 - April 29, 2026
BA, Mass Communication at Colorado Mesa University
January 11, 2030 - May 7, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Software & Internet, Professional Services, Other