Hi, I’m Celine Xia, a marketing professional based in Paris with a focus on 360° campaigns, social media activation, and content strategy and production. I love turning insights into creative ideas and coordinating cross-functional teams to bring campaigns to life. I thrive on creative concepting, KPI tracking, and cross-channel execution, collaborating with agencies and internal teams to launch impactful campaigns. I bring digital marketing, content production, and campaign activation expertise to drive brand growth.

Celine Xia

Hi, I’m Celine Xia, a marketing professional based in Paris with a focus on 360° campaigns, social media activation, and content strategy and production. I love turning insights into creative ideas and coordinating cross-functional teams to bring campaigns to life. I thrive on creative concepting, KPI tracking, and cross-channel execution, collaborating with agencies and internal teams to launch impactful campaigns. I bring digital marketing, content production, and campaign activation expertise to drive brand growth.

Available to hire

Hi, I’m Celine Xia, a marketing professional based in Paris with a focus on 360° campaigns, social media activation, and content strategy and production. I love turning insights into creative ideas and coordinating cross-functional teams to bring campaigns to life.

I thrive on creative concepting, KPI tracking, and cross-channel execution, collaborating with agencies and internal teams to launch impactful campaigns. I bring digital marketing, content production, and campaign activation expertise to drive brand growth.

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Language

Chinese
Fluent
English
Fluent
French
Advanced

Work Experience

Campaign & Content Manager at Vision Flow AI
November 1, 2023 - October 1, 2024
Managed multi-channel campaigns and content strategy, led influencer activation, and defined KPI-driven plans across digital and retail touchpoints; collaborated with cross-functional teams and external agencies to execute campaigns and launch new products.
Assistant at L’Oréal
July 1, 2022 - December 1, 2022
Supported marketing campaigns and content development, coordinated cross-channel activations, and contributed to influencer sourcing and briefing; assisted campaign execution and performance reporting.
Brand Development Manager Assistant at Unilever
April 1, 2021 - July 1, 2021
Supported brand development activities, campaign messaging, channel strategy, and influencer activations; assisted in cross-functional coordination and documentation for marketing initiatives.

Education

Master in Digital Marketing & Data Science at EMLYON Business School
September 1, 2021 - July 1, 2023
Bachelor of Arts in Economics at University of California, Santa Barbara
September 1, 2017 - July 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Media & Entertainment, Professional Services