Anushree Kanodia

Services Offered:
Meta ad campaigns,
Direct response copy (email, sales pages, website),
Marketing Strategy

WHAT I DO
I get the right people to raise their hand for your product through

• Meta advertising strategy built around a deep dive into your product transformation, current market supply, and creative strategy
• Email sequences that move people along the buyer’s funnel with relevance instead of noise

I help lifestyle and purpose-led brands grow an audience that actually buys and keeps coming back.

MY BIG PROMISE
More buyers who look exactly like your ideal customer, and loyalists who become advocates through brand storytelling that builds trust, inspires and converts.

WHY HIRE ME
I bring 7+ years of marketing experience across APAC, consistent 3–5x ROAS across Meta ad campaigns, and an MBA in Marketing & Global Strategy from the Indian School of Business (with an exchange at Haas, Berkeley). That last part matters less for the credential and more for what it means in practice: I understand the business before I touch the brief.

If you saw your Meta performance tank last year, it was the Andromeda effect!

Meta’s algorithm update changed how ads get delivered at a fundamental level. It replaced manual audience targeting with a creative-first AI system that evaluates your hook, your visuals, and your message before your ad even enters the auction. Most advertisers are still running campaigns built for how Meta worked two years ago. My campaigns are built for how it works now.

WHO I HELP
E-commerce, lifestyle brands and purpose-led founders who have a product worth believing in but aren’t seeing their marketing reflect that.

If your ROAS has flatlined, your email list is quiet, or you want someone who thinks like a strategist rather than just an executor, we’re probably a good fit.

WHAT YOU GET
Meta campaigns built around what works on the platform today, copy that actually sounds like your brand, and email sequences that convert without feeling salesy or icky.

HOW WE’LL WORK TOGETHER
Every engagement starts with a deep look at your brand, your offer, the market landscape, and your audience.

I’m direct, collaborative, and you’ll always know what we’re doing and why.

NEXT STEP
💬 If you’re an e-commerce/ lifestyle brand that’s tired of guessing and ready to grow with intention, message me to schedule a free 30-minute discovery call.