I’m Stefany Nassor, a Strategic Product Designer who helps brands build high-performing websites and apps. I blend creative design with conversion-focused strategy to sharpen digital presence, optimize UX, and create intuitive e-commerce flows that guide customers from discovery to checkout.
Over the years I’ve led cross-functional teams, translated stakeholder needs into actionable product requirements, and steered major web transformations. Recently, I freelanced with clients such as highonlove.co, Calumet Falls, Oli & Ely, and gree.ca, while previously leading the UX/UI design for Services Optométriques Inc. to align visuals across a multi-brand ecosystem and design streamlined flows like lens customization that are intuitive and conversion-optimized across devices.
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