I design brands that people love to interact with. I specialize in brand development, design systems, and cross-functional collaboration to translate strategy into visually compelling experiences that stand the test of time. From Starbucks to Amazon and private-label programs, I've led teams and shipped scalable creative solutions, always with a friendly, collaborative approach.

SARA DEARAÚJO

I design brands that people love to interact with. I specialize in brand development, design systems, and cross-functional collaboration to translate strategy into visually compelling experiences that stand the test of time. From Starbucks to Amazon and private-label programs, I've led teams and shipped scalable creative solutions, always with a friendly, collaborative approach.

Available to hire

I design brands that people love to interact with. I specialize in brand development, design systems, and cross-functional collaboration to translate strategy into visually compelling experiences that stand the test of time.

From Starbucks to Amazon and private-label programs, I’ve led teams and shipped scalable creative solutions, always with a friendly, collaborative approach.

See more

Experience Level

Expert
Expert
Expert
Expert
Intermediate

Work Experience

Associate Design Director at System Pavers
April 1, 2025 - April 1, 2026
Creative lead on all branding and performance marketing for an outdoor remodeling company, updating and elevating creative to align with vision and strategy while honoring the business’ 35+ year trust and tradition.
Senior Designer at Paula’s Choice Skincare
May 1, 2024 - April 1, 2025
Lead packaging designer overseeing all systems, ideation of new forms and kits, and managing two team members, workflows and schedules.
Art Director at Amazon Freight
July 1, 2022 - May 1, 2024
Concepted, directed and designed marketing content for brands under Amazon Global Transportation & Delivery; collaborated with a strategist and writer to evolve the Amazon Relay brand and visual language; art directed and edited promotional videos for industry events; developed a transportation illustration library used across marketing groups.
Senior Designer at Amazon Private Brands
February 1, 2019 - June 1, 2022
Led branding and marketing campaigns for pet, baby, grocery, beauty, health and wellness and value categories; strategized and developed the Wag brand architecture as it expanded into new categories and sub-brands; designed pop-up retail experiences to test and learn customer resonance.
Creative Manager at Starbucks Global Creative
March 1, 2018 - November 1, 2018
Brought the Starbucks brand to life through global campaigns and packaging; led projects through concept, presentation, art direction and execution; managed a team of 5 designers on packaging; traveled to Korea & Japan to discuss brand, creative process, and innovations with market teams; led the Doubleshot Platform Redesign, ready-to-drink initiatives in Asia, and numerous global campaigns including holiday concepting.
Senior Designer at Starbucks Global Creative
November 1, 2007 - February 1, 2018
Led packaging design and contributed to global campaigns; managed a design team and supported Asia-focused initiatives and holiday concepting over multiple years.
Senior Designer at Paula's Choice Skincare
May 1, 2024 - April 1, 2025
Lead packaging designer overseeing all systems, ideation of new forms and kits, managing two team members, workflows and schedules.

Education

BFA Visual Communication Design at University of Washington
January 11, 2030 - June 1, 2006
BFA Visual Communication Design at University of Washington
January 11, 2030 - June 1, 2006

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Retail, Software & Internet, Professional Services