Available to hire
Hi there! I’m Madiha Alammadi, a product designer with 5 years of experience driving design for B2B SaaS products from 0 to 1. I specialize in end-to-end product design, user research, interaction design, and design systems, and I enjoy balancing user, technical, and business needs to ship scalable, polished products.
I bring together user research, cross-functional collaboration, and systems thinking to inform product strategy and deliver measurable impact in agile environments. I enjoy collaborating with product and engineering teams across multiple streams to ship delightful, accessible products that meet real customer needs.
Experience Level
Language
Arabic
Advanced
Work Experience
Product Designer II at Ellevation
March 1, 2022 - August 1, 2025Sole design lead on a new B2B SaaS product team, shipping a 0-to-1 product that generated $1M+ in sales and reached 100K+ users within its first year through incremental releases while balancing user, technical, and business needs. Led end-to-end design for Ellevation's first family-facing product from early discovery through public launch, partnering closely with product and engineering across ~3 cross-functional work streams. Drove 12+ research rounds with educators, admins, and end users, translating insights into product requirements, journey maps, and iterative prototypes. Designed scalable patterns and systems that improved design consistency across 3 product areas, reducing design debt and accelerating delivery speed. Developed workflow maps and experience artifacts to align 5 stakeholder groups on complex user journeys and inform product development prioritization.
Product Manager Co-op at Zipcar
January 1, 2020 - April 1, 2020Scoped and documented product requirements for a website platform migration across 3+ functional work streams, coordinating with 2 product and engineering teams in different time zones. Conducted 8+ stakeholder interviews and synthesized findings into structured requirements documentation used as inputs for engineering sprint planning. Contributed to on-time delivery of 3+ MVP milestones through sprint planning support and backlog prioritization alongside the product lead.
UX Designer Co-op at State Street
January 1, 2019 - June 1, 2019Built 10+ wireframes and interactive prototypes for internal enterprise workflows, collaborating with the design lead across iteration rounds. Reviewed 3+ internal workflows for usability issues, identifying friction points and proposing design improvements that simplified key processes for end users. Presented prototypes in bi-weekly design critiques, incorporating cross-functional feedback to take 3+ workflow designs from concept through handoff.
Education
Professional Development Sabbatical (Arabic Language Program) at Qalam Institute
August 1, 2025 - May 1, 2026B.S. in Computer Science & Design, Interaction Design Concentration at Northeastern University
August 1, 2021 - May 1, 2021Qualifications
Industry Experience
Software & Internet, Professional Services, Media & Entertainment
Experience Level
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