Available to hire
Hi, I am Alex Zaman, a social-first content creator who thrives on platform-native storytelling across TikTok, Instagram and YouTube. I bring 2+ years in-house experience crafting engaging short-form content for ecommerce brands and building authentic connections with audiences. I love trends, audience behavior, and turning ideas into creative content that drives trust and conversions. I balance creativity with strategy, collaborating with marketing teams to deliver video content that supports customer education and long-term engagement.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Content Creator / Educator (Beauty Ecommerce) at Self-Employed / Beauty Ecommerce Brand
January 1, 2024 - January 1, 2026Produced high-performing short-form video content for Instagram, TikTok and YouTube, combining visual storytelling, education, and product demonstration. Created content around product launches, tutorials, and customer education to translate brand messaging into accessible, engaging content. Strengthened brand presence through consistent on-camera content aligned with a luxury at-home beauty experience. Developed content around product launches and tutorials, edited content (CapCut), contributed ideas for trend-led and campaign-based content, and managed the full content creation process from ideation to filming and delivery to support ongoing audience engagement and growth.
Beauty Therapist at Best Kept Secret / We Are Nude
January 1, 2020 - January 1, 2024Delivered high-quality nail and beauty treatments in a professional salon environment; built strong client relationships and loyalty; provided personalised consultations; maintained hygiene standards; managed bookings and payments; recommended aftercare and retail products tailored to each client; contributed to salon sales.
Content Creator / Social Media Manager at Scruples Beauty Lounge
August 4, 2018 - April 25, 2020Short-form video creation (Instagram Reels, TikTok); video editing (CapCut); on-camera presenting & storytelling; content planning & scheduling; brand consistency & visual identity; audience engagement & content optimization; trend awareness (beauty, wellness, lifestyle); independent working & time management; strong understanding of aesthetic-led content and visual branding; created content to support engagement and brand growth.
UGC Creator - Freelance at UGC
January 1, 2026 - PresentCreating UGC content for beauty, skincare, wellness and lifestyle brands across TikTok, Instagram Reels and paid social campaigns. Producing authentic, conversion-focused short-form content including testimonials, talking-to-camera videos, product demos, lifestyle integrations and trend-led creatives tailored for Meta and TikTok ads.
Managing the full creative process from ideation and scripting through to filming, editing and delivery, with a strong focus on creating natural, relatable content that aligns with each brand’s tone and target audience. Experienced working from detailed creative briefs while still making content feel organic, engaging and platform-native.
Skilled in CapCut editing, hook creation, storytelling, aesthetic-led filming, and creating performance-driven content designed to build trust, engagement and conversions.
Content Creator / Educator (Beauty Ecommerce) at Sassy Saints
January 1, 2024 - January 1, 2026Developed platform-native, short-form content across TikTok, Instagram and YouTube for a beauty ecommerce brand. Handled on-camera presenting and CapCut editing, built a loyal client base, and collaborated with marketing to drive engagement and conversions through both organic and paid campaigns. Created education resources and trend-led content to support customer education and brand storytelling.
Beauty Therapist Apprentice at Scruples Beauty
January 1, 2018 - January 1, 2020Supported delivery of professional beauty treatments in a busy salon; provided client consultations, gained experience in service delivery and client communication, and developed attention to detail and organizational skills.
Beauty Therapist (Self-Employed) at We Are Nude
January 1, 2020 - January 1, 2024Delivered beauty therapy services on a self-employed basis, engaging with clients, building trust, and tailoring treatments to individual needs.
Education
Level 6 Professional Diploma in Dance at The Hammond
January 11, 2030 - May 5, 2026Level 2 Award in Support Work in Schools at Rochdale Training (Rochdale College)
January 11, 2030 - May 5, 2026Nail Technician Apprenticeship at Scruples Academy Bio Sculpture
January 11, 2030 - May 5, 2026CIBTA Training (including Lengthening Course) at CIBTA Training
January 11, 2030 - May 5, 2026Level 6 Professional Diploma in Dance at The Hammond
January 11, 2030 - May 14, 2026Nail Technician Apprenticeship at Scruples Academy
January 11, 2030 - May 14, 2026Bio Sculpture CIBTA Training (Lengthening Course) at Bio Sculpture
January 11, 2030 - May 14, 2026Level 2 Award in Support Work in Schools at Rochdale College
January 11, 2030 - May 14, 2026Qualifications
GCSEs (English & Maths)
January 11, 2030 - May 5, 2026GCSEs (English & Maths)
January 11, 2030 - May 5, 2026Level 6 Professional Diploma in Dance
January 11, 2030 - May 5, 2026Level 2 Award in Support Work in Schools
January 11, 2030 - May 5, 2026Nail Technician Apprenticeship
January 11, 2030 - May 5, 2026CIBTA Training (Lengthening Course)
January 11, 2030 - May 5, 2026GCSEs (English & Maths)
January 11, 2030 - May 5, 2026GCSEs (English & Maths)
January 11, 2030 - May 5, 2026Level 6 Professional Diploma: Dance
January 11, 2030 - May 5, 2026Level 2 Award in Support Work in Schools
January 11, 2030 - May 5, 2026Nail Technician Apprenticeship
January 11, 2030 - May 5, 2026Bio Sculpture CIBTA Training (including Lengthening Course)
January 11, 2030 - May 5, 2026GCSEs (including English & Maths)
January 11, 2030 - May 14, 2026Industry Experience
Media & Entertainment, Education, Retail, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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