Hi, I’m Ximena Cortes Romero, a digital marketing specialist with international experience in France and Mexico, focusing on social media, paid media, CRM and ecommerce to drive measurable business results. I’ve led multi-channel campaigns, optimized budgets, and built data-driven strategies that boost engagement and online revenue. I’m currently based in Belgium and authorized to work there. I’m passionate about turning insights into growth for brands across markets and collaborating with cross-functional teams to deliver tangible results.

Ximena Cortes Romero

Hi, I’m Ximena Cortes Romero, a digital marketing specialist with international experience in France and Mexico, focusing on social media, paid media, CRM and ecommerce to drive measurable business results. I’ve led multi-channel campaigns, optimized budgets, and built data-driven strategies that boost engagement and online revenue. I’m currently based in Belgium and authorized to work there. I’m passionate about turning insights into growth for brands across markets and collaborating with cross-functional teams to deliver tangible results.

Available to hire

Hi, I’m Ximena Cortes Romero, a digital marketing specialist with international experience in France and Mexico, focusing on social media, paid media, CRM and ecommerce to drive measurable business results. I’ve led multi-channel campaigns, optimized budgets, and built data-driven strategies that boost engagement and online revenue.

I’m currently based in Belgium and authorized to work there. I’m passionate about turning insights into growth for brands across markets and collaborating with cross-functional teams to deliver tangible results.

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Experience Level

Expert
Expert
Expert
Expert

Language

Spanish; Castilian
Fluent
French
Advanced
English
Fluent

Work Experience

Marketing Manager at Unibella
January 1, 2025 - Present
Increased social media engagement by +35% and conversion rates by +20% through data-driven strategies; Led multi-channel campaigns, contributing to +25% growth in online sales; Managed marketing budgets (€5K – €15K/month), reducing CPA by 18%; Oversaw ecommerce (Shopify, TikTok Shop, Shein), achieving +30% revenue growth; Managed influencer campaigns, increasing reach by +40%.
Marketing Officer at EDF Cyclife
September 1, 2023 - August 1, 2024
Supported global brand strategy across international markets; Increased digital engagement by 25% through content and campaign execution; Coordinated cross-functional international projects; Contributed to development of a digital product catalog tool.
Market Intelligence Officer at KPMG Mexico
November 1, 2021 - February 1, 2022
Delivered market analysis and strategic insights for decision-making; Developed reports on market trends, competitors and consumer behavior.
Marketing Officer at Birth Agency
December 1, 2020 - July 1, 2021
Managed client campaigns, improving performance by +20 to +30%; Executed 360° marketing strategies and paid media campaigns.
Marketing & Communications Officer at IEEA Mexico
July 1, 2020 - January 1, 2021
Increased audience reach by +40% through social media and paid campaigns; Conducted performance analysis based on KPIs and ROI.
Au Pair & French Language Immersion at Paris, France
March 1, 2022 - August 1, 2023
Immersive experience in French language acquisition and intercultural communication.

Education

Master’s Degree in Digital Marketing at INSEEC Grande École, Paris
January 1, 2023 - January 1, 2024
Bachelor’s Degree in Marketing at UDLAP, Mexico
January 1, 2017 - January 1, 2021

Qualifications

Google Ads Certifications
January 11, 2030 - May 5, 2026
INSIDE LVMH
January 11, 2030 - May 5, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Education