Available to hire
Hi, I’m Ximena Cortes Romero, a digital marketing specialist with international experience in France and Mexico, focusing on social media, paid media, CRM and ecommerce to drive measurable business results. I’ve led multi-channel campaigns, optimized budgets, and built data-driven strategies that boost engagement and online revenue.
I’m currently based in Belgium and authorized to work there. I’m passionate about turning insights into growth for brands across markets and collaborating with cross-functional teams to deliver tangible results.
Skills
Experience Level
Language
Spanish; Castilian
Fluent
French
Advanced
English
Fluent
Work Experience
Marketing Manager at Unibella
January 1, 2025 - PresentIncreased social media engagement by +35% and conversion rates by +20% through data-driven strategies; Led multi-channel campaigns, contributing to +25% growth in online sales; Managed marketing budgets (€5K – €15K/month), reducing CPA by 18%; Oversaw ecommerce (Shopify, TikTok Shop, Shein), achieving +30% revenue growth; Managed influencer campaigns, increasing reach by +40%.
Marketing Officer at EDF Cyclife
September 1, 2023 - August 1, 2024Supported global brand strategy across international markets; Increased digital engagement by 25% through content and campaign execution; Coordinated cross-functional international projects; Contributed to development of a digital product catalog tool.
Market Intelligence Officer at KPMG Mexico
November 1, 2021 - February 1, 2022Delivered market analysis and strategic insights for decision-making; Developed reports on market trends, competitors and consumer behavior.
Marketing Officer at Birth Agency
December 1, 2020 - July 1, 2021Managed client campaigns, improving performance by +20 to +30%; Executed 360° marketing strategies and paid media campaigns.
Marketing & Communications Officer at IEEA Mexico
July 1, 2020 - January 1, 2021Increased audience reach by +40% through social media and paid campaigns; Conducted performance analysis based on KPIs and ROI.
Au Pair & French Language Immersion at Paris, France
March 1, 2022 - August 1, 2023Immersive experience in French language acquisition and intercultural communication.
Education
Master’s Degree in Digital Marketing at INSEEC Grande École, Paris
January 1, 2023 - January 1, 2024Bachelor’s Degree in Marketing at UDLAP, Mexico
January 1, 2017 - January 1, 2021Qualifications
Google Ads Certifications
January 11, 2030 - May 5, 2026INSIDE LVMH
January 11, 2030 - May 5, 2026Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Retail, Education
Skills
Experience Level
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