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I'm Sonny Mercer, a Senior Social Media Manager and full‑service content creator with six years of experience growing audiences and delivering commercial results for combat sports, fitness, and media brands. I've generated 10M+ views across three social accounts, delivered five sold-out live events, and built organic audiences from scratch across multiple brands. I'm available for full-time roles, freelance contracts, and retained social media packages.…I'm Sonny Mercer, a Senior Social Media Manager and full‑service content creator with six years of experience growing audiences and delivering commercial results for combat sports, fitness, and media brands. I've generated 10M+ views across three social accounts, delivered five sold-out live events, and built organic audiences from scratch across multiple brands. I'm available for full-time roles, freelance contracts, and retained social media packages.

Sonny Mercer

Content Creator, Video Editor, Graphic Designer, +7

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I'm Sonny Mercer, a Senior Social Media Manager and full‑service content creator with six years of experience growing audiences and delivering commercial results for combat sports, fitness, and media brands. I've generated 10M+ views across three social accounts, delivered five sold-out live events, and built organic audiences from scratch across multiple brands. I'm available for full-time roles, freelance contracts, and retained social media packages.…I'm Sonny Mercer, a Senior Social Media Manager and full‑service content creator with six years of experience growing audiences and delivering commercial results for combat sports, fitness, and media brands. I've generated 10M+ views across three social accounts, delivered five sold-out live events, and built organic audiences from scratch across multiple brands. I'm available for full-time roles, freelance contracts, and retained social media packages.

Available to hire

I’m Sonny Mercer, a Senior Social Media Manager and full‑service content creator with six years of experience growing audiences and delivering commercial results for combat sports, fitness, and media brands.

I’ve generated 10M+ views across three social accounts, delivered five sold-out live events, and built organic audiences from scratch across multiple brands. I’m available for full-time roles, freelance contracts, and retained social media packages.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Social Media Manager & Content Strategist at Combat Kings

January 1, 2025 - January 1, 2026

Helped scale Combat Kings content to over 1 million organic views through strategic content positioning and audience-focused media. Planned and produced high-engagement content across Instagram, TikTok, Facebook, and X. Supported promotional campaigns for combat sports events, fighters, and sponsorships. Coordinated media days, fighter shoots, and event promotional content. Created reels and short-form content designed for audience retention and organic reach. Worked alongside media partners and broadcasters to maximise event visibility and digital engagement. Contributed to brand positioning within the UK combat sports scene through consistent online activity.

Content Creator & Media Coordinator at Notorious TV

January 1, 2025 - January 1, 2026

Collaborated with Europe’s largest independent combat sports broadcasting and media platform to create and coordinate content for live events, athlete promotion, and social media campaigns. Organized media days involving fighters, interviews, and promotional shoots. Produced platform-specific content for Instagram, TikTok, Facebook, and YouTube. Supported audience engagement strategies around live events and combat sports promotion. Worked within fast-paced live event environments requiring quick content turnaround and adaptability.

Social Media & Brand Growth Support at CRE8 Gym

January 1, 2024 - January 1, 2026

Helped grow the gym’s audience to over 15,000 followers across social platforms. Contributed to membership growth from approximately 188 members to over 300 members through content and promotional campaigns within 6 months. Designed promotional posts, membership graphics, reels, and engagement-focused content. Assisted with campaign planning for memberships, events, classes, and fighter promotion. Created content aimed at increasing local awareness, engagement, and inbound inquiries. Helped strengthen CRE8 Gym’s digital identity through consistent branding and online presence.

Social Media Manager & Content Strategist at Combat Kings Official

January 1, 2025 - January 1, 2026

Led end-to-end social media strategy, content creation, and brand messaging for a UK-based combat sports promotion (boxing, MMA and Muay Thai). Grew the channel from approximately 3,000 followers to 1M+ views in four months and helped drive a 60% increase in gym membership through platform-optimized content. Built a multi-platform content calendar and produced reels, video edits, captions, and copy; managed community engagement and cross-platform promotions.

Social Media & Brand Growth Specialist at CRE8 Gym

January 1, 2024 - January 1, 2026

Built the gym’s social media presence and brand identity from the ground up. Delivered strategy, content creation, and copy across reels, posts, and campaigns, achieving a 60% membership increase and 1M+ views from an initial 3,000 followers. Coordinated with in-house teams to align creative and messaging with brand pillars.

Senior Social Media Manager at Leapfrog Fight TV

January 1, 2025 - January 1, 2026

Lead social media strategy and content creation for a combat sports broadcaster; oversaw campaigns, live event coverage, and cross-platform growth to engage fans and drive brand results.

Social Media Manager and Content Strategist at Notorious TV

January 1, 2024 - January 1, 2026

Europe's largest independent combat sports broadcaster; led social media strategy, content creation, analytics, and copywriting; grew followers to approximately 39.5K and delivered editorial content and campaign-driven engagement.

Social Media Manager at CRE8 Gym

January 1, 2020 - January 1, 2025

Hybrid fitness and combat sports gym; managed social media, built brand identity, produced photography and video content, and supported marketing campaigns.