I am a performance-driven Digital Marketing Specialist with around three years of experience. My expertise lies in managing Google Ads, Meta Ads, and social media marketing to deliver impactful results. I enjoy exploring data-driven strategies that optimize campaigns and enhance return on ad spend. Throughout my career, I have successfully managed substantial ad budgets and demonstrated the ability to generate significant returns through continual optimization and innovative approaches. I am passionate about implementing AI tools to streamline workflows and create compelling marketing assets.

Palak Vasisth

I am a performance-driven Digital Marketing Specialist with around three years of experience. My expertise lies in managing Google Ads, Meta Ads, and social media marketing to deliver impactful results. I enjoy exploring data-driven strategies that optimize campaigns and enhance return on ad spend. Throughout my career, I have successfully managed substantial ad budgets and demonstrated the ability to generate significant returns through continual optimization and innovative approaches. I am passionate about implementing AI tools to streamline workflows and create compelling marketing assets.

Available to hire

I am a performance-driven Digital Marketing Specialist with around three years of experience. My expertise lies in managing Google Ads, Meta Ads, and social media marketing to deliver impactful results. I enjoy exploring data-driven strategies that optimize campaigns and enhance return on ad spend.

Throughout my career, I have successfully managed substantial ad budgets and demonstrated the ability to generate significant returns through continual optimization and innovative approaches. I am passionate about implementing AI tools to streamline workflows and create compelling marketing assets.

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Experience Level

Work Experience

PPC Executive at Unibots
January 1, 2024 - May 1, 2026
Managed end-to-end Google Ads frameworks encompassing high-intent Search, Display, and Video campaigns. Handled target Meta Ads campaigns with monthly budgets of 3–4 Lakhs, consistently hitting 3X–4X ROAS benchmarks. Oversaw organic and paid Social Media Marketing workflows while integrating specialized generative AI applications for marketing efficiency.

Education

BA.LL.B(H) at Guru Gobind Singh Indraprastha University
January 11, 2030 - June 4, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Travel & Hospitality, Consumer Goods, Education, Software & Internet