I am an Exhibition & Event Designer with over 20 years of international experience delivering end-to-end trade shows, exhibitions, and experiential marketing projects. I thrive in translating brand strategies into immersive spaces that engage audiences and drive measurable results. I excel at remote collaboration, cross-border project management, 3D rendering, budgeting, and vendor coordination. I have a proven track record delivering high-impact brand experiences for global corporations, embassies, and institutions, with strong leadership in team management, negotiation, and client relationships, consistently delivering on time and on budget.

Juan Esteban Cadavid

I am an Exhibition & Event Designer with over 20 years of international experience delivering end-to-end trade shows, exhibitions, and experiential marketing projects. I thrive in translating brand strategies into immersive spaces that engage audiences and drive measurable results. I excel at remote collaboration, cross-border project management, 3D rendering, budgeting, and vendor coordination. I have a proven track record delivering high-impact brand experiences for global corporations, embassies, and institutions, with strong leadership in team management, negotiation, and client relationships, consistently delivering on time and on budget.

Available to hire

I am an Exhibition & Event Designer with over 20 years of international experience delivering end-to-end trade shows, exhibitions, and experiential marketing projects. I thrive in translating brand strategies into immersive spaces that engage audiences and drive measurable results.

I excel at remote collaboration, cross-border project management, 3D rendering, budgeting, and vendor coordination. I have a proven track record delivering high-impact brand experiences for global corporations, embassies, and institutions, with strong leadership in team management, negotiation, and client relationships, consistently delivering on time and on budget.

See more

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Exhibition & Event Designer at Parko Diseño SAS
January 1, 2010 - Present
Designed and produced over 800 exhibition booths for national and international fairs (20–200 m²). Delivered projects for global brands and institutions including General Electric, Intel, Dell, Mabe, MSD, COBB, Takeda, and the Embassies of Canada, Australia, and Korea. Contributed graphic design for stand applications and event branding to ensure cohesive brand experiences. Improved client brand visibility and increased average visitor engagement by 30%. Led production teams of up to 20 people to ensure on-time delivery and 100% client satisfaction.
Exhibition & Event Designer at Alforrent Ltda
January 1, 2004 - December 31, 2010
Created over 500 booth and event designs for academic and corporate clients. Coordinated in-house teams and external vendors to deliver projects exceeding client expectations. Designed custom furniture pieces to expand rental portfolio, improving service offerings and client satisfaction. Led design, coordination, and installation of international-level events such as Colombiamoda, Colombiatex, and Expocamacol.
Exhibition & Graphic Designer at Eslabón Publicidad Diseño y Cía Ltda.
January 1, 2002 - December 31, 2004
Designed exhibition stands and developed detailed production plans. Coordinated production processes and supervised installation of booths. Combined exhibition and graphic design to deliver consistent and effective brand communication.

Education

Industrial Designer at Universidad Pontificia Bolivariana
January 1, 2001 - January 1, 2001
Certificate in Graphic Design for Industrial Designers at Universidad Pontificia Bolivariana
January 1, 2001 - January 1, 2001

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Manufacturing, Retail