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Hi, I'm Karan Mathur, a digital marketer with 4.5 years of experience specializing in inbound and outbound lead generation for the US market. I leverage SEO, email marketing, and social media to drive qualified traffic, engagement, and conversions. I enjoy collaborating with cross-functional teams to turn data into actionable campaigns, create compelling content, and optimize campaigns with measurable results. Outside work, I stay curious about new tools and trends to keep campaigns fresh and effective.…Hi, I'm Karan Mathur, a digital marketer with 4.5 years of experience specializing in inbound and outbound lead generation for the US market. I leverage SEO, email marketing, and social media to drive qualified traffic, engagement, and conversions. I enjoy collaborating with cross-functional teams to turn data into actionable campaigns, create compelling content, and optimize campaigns with measurable results. Outside work, I stay curious about new tools and trends to keep campaigns fresh and effective.

Karan Mathur

Digital Marketer, SEO Expert, Social Media Manager, +2

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Hi, I'm Karan Mathur, a digital marketer with 4.5 years of experience specializing in inbound and outbound lead generation for the US market. I leverage SEO, email marketing, and social media to drive qualified traffic, engagement, and conversions. I enjoy collaborating with cross-functional teams to turn data into actionable campaigns, create compelling content, and optimize campaigns with measurable results. Outside work, I stay curious about new tools and trends to keep campaigns fresh and effective.…Hi, I'm Karan Mathur, a digital marketer with 4.5 years of experience specializing in inbound and outbound lead generation for the US market. I leverage SEO, email marketing, and social media to drive qualified traffic, engagement, and conversions. I enjoy collaborating with cross-functional teams to turn data into actionable campaigns, create compelling content, and optimize campaigns with measurable results. Outside work, I stay curious about new tools and trends to keep campaigns fresh and effective.

Available to hire

Hi, I’m Karan Mathur, a digital marketer with 4.5 years of experience specializing in inbound and outbound lead generation for the US market. I leverage SEO, email marketing, and social media to drive qualified traffic, engagement, and conversions.

I enjoy collaborating with cross-functional teams to turn data into actionable campaigns, create compelling content, and optimize campaigns with measurable results. Outside work, I stay curious about new tools and trends to keep campaigns fresh and effective.

Skills

Email Marketing

Experience Level

Email Marketing

Expert

Work Experience

SEO Manager at AppZoro Technologies

December 1, 2025 - Present

Developed and executed comprehensive SEO strategies by identifying target audiences, conducting keyword research, and creating roadmaps to drive long-term organic growth. Optimized website performance through on-page and technical SEO practices, including site structure improvements, page speed optimization, mobile responsiveness, crawlability, indexing, and schema implementation. Planned and implemented content strategies, including pillar pages, topic clusters, and blog content, aligned with search intent and business objectives. Coordinated closely with developers, designers, and product teams to implement SEO best practices effectively.

Digital Marketing Executive at Octal IT Solution

October 1, 2024 - November 1, 2025

Developed and executed effective email marketing strategies to drive engagement and conversions. Created compelling and relevant content for email marketing campaigns. Conducted industry-wise data filtration and promoted services using personalization tactics. Verified and filtered datasets to retain only valid and active email addresses using various validation techniques. Managed marketing initiatives and promotional activities for the company's participation in tech events. Utilized on-page and off-page SEO techniques to boost content visibility and improve organic search rankings.

SEO Executive at Matellio Inc.

June 1, 2021 - October 1, 2024

Implemented US market-focused inbound and outbound lead generation strategies via social media, email campaigns, targeted outreach, and industry-specific platforms. Conducted comprehensive keyword research to identify high-volume and relevant terms for targeted content creation and optimization. Implemented on-page SEO techniques, including optimizing meta tags, headings, and content structure, to enhance website visibility and rankings. Built links through outreach, guest posting, and directory submissions to boost domain authority and organic traffic.