Hi, I’m Jennifer Wong, a creative and execution-driven marketer with more than two decades in hospitality and over seven years leading experiential campaigns, brand activations, and high-profile events for consumer brands. I excel at turning bold concepts into seamless experiences, coordinating cross-functional teams, vendors, and budgets, and delivering measurable results. I blend storytelling, service design, and digital transformation to help brands connect with audiences in meaningful ways. I partner with clients to shape memorable stories and experiences that move people emotionally and strategically, from concept to activation and post-campaign evaluation. I’m calm under pressure, adaptable, and laser-focused on outcomes, with a track record of delivering brand consistency across digital, social, and live environments.

Jennifer Wong

Hi, I’m Jennifer Wong, a creative and execution-driven marketer with more than two decades in hospitality and over seven years leading experiential campaigns, brand activations, and high-profile events for consumer brands. I excel at turning bold concepts into seamless experiences, coordinating cross-functional teams, vendors, and budgets, and delivering measurable results. I blend storytelling, service design, and digital transformation to help brands connect with audiences in meaningful ways. I partner with clients to shape memorable stories and experiences that move people emotionally and strategically, from concept to activation and post-campaign evaluation. I’m calm under pressure, adaptable, and laser-focused on outcomes, with a track record of delivering brand consistency across digital, social, and live environments.

Available to hire

Hi, I’m Jennifer Wong, a creative and execution-driven marketer with more than two decades in hospitality and over seven years leading experiential campaigns, brand activations, and high-profile events for consumer brands. I excel at turning bold concepts into seamless experiences, coordinating cross-functional teams, vendors, and budgets, and delivering measurable results. I blend storytelling, service design, and digital transformation to help brands connect with audiences in meaningful ways.

I partner with clients to shape memorable stories and experiences that move people emotionally and strategically, from concept to activation and post-campaign evaluation. I’m calm under pressure, adaptable, and laser-focused on outcomes, with a track record of delivering brand consistency across digital, social, and live environments.

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Language

English
Fluent

Work Experience

Founder + Principal Consultant at MJ Consulting
January 1, 2024 - Present
Founded a boutique consultancy focused on branding, marketing, and AI integrations for clients in hospitality, wellness, and creative industries. Drove strategic activations and high-impact partnerships that elevated brand presence across gaming, esports, and lifestyle markets. Partnered with cross-functional teams and external collaborators to bring bold concepts to life—from idea to execution.
Founder + VP of Strategy + Brand Activations at Gaming Community Network (GCN), a Gamesquare Company
January 1, 2022 - December 31, 2024
Drove strategic activations and high-impact partnerships that elevated brand presence across gaming, esports, and lifestyle markets; collaborated with cross-functional teams and external partners to execute bold campaigns.
IT Strategic Investments + Initiatives at Caesars Entertainment / Black Fire Innovation
January 1, 2020 - December 31, 2022
Led enterprise-wide innovation initiatives blending design thinking, analytics, and emerging technologies; supported cross-functional M&A and digital transformation projects; scoped pilots to improve guest experience, operations, and competitive edge; produced events and managed partnerships with tech vendors.
Innovation Program Manager / Business Analyst - IT at Caesars Entertainment
January 1, 2018 - December 31, 2020
Led innovation programs and IT initiatives; coordinated pilots, vendor demos, and cross-functional collaboration; contributed to enterprise digital transformation and guest experience improvements.
IT Innovation Intern - IT at Caesars Entertainment
January 1, 2018 - December 31, 2018
Recruited from UNLV’s Hospitality Innovation course to support Caesars’ Innovation Team; developed proposals for emerging technologies (VR, esports, drone demos) and coordinated demos and experiential concepts.

Education

Substance Abuse Counseling at University of Hawaii, West Oahu
January 1, 2003 - May 7, 2026
Master of Architecture at University of Nevada, Las Vegas
January 11, 2030 - January 1, 2018
Bachelor of Arts in Psychology at University of Nevada, Las Vegas
January 11, 2030 - May 7, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Gaming, Travel & Hospitality, Media & Entertainment, Professional Services