Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Suria Rathnakumar, a Strategic Creative Lead specializing in motion strategy and performance design. I’ve spent 8+ years directing high-impact, global campaigns and building design systems that tie motion work to business outcomes for brands including Meta and IGG. I excel at bridging high-fidelity motion with practical performance, creating cross-functional pipelines that lift user acquisition and asset performance, and I’ve pioneered AI-enabled workflows to speed production without compromising craft. I’m passionate about collaboration, brand stewardship, and mentoring teams to deliver production-ready, scalable creative assets.…Hi, I’m Suria Rathnakumar, a Strategic Creative Lead specializing in motion strategy and performance design. I’ve spent 8+ years directing high-impact, global campaigns and building design systems that tie motion work to business outcomes for brands including Meta and IGG. I excel at bridging high-fidelity motion with practical performance, creating cross-functional pipelines that lift user acquisition and asset performance, and I’ve pioneered AI-enabled workflows to speed production without compromising craft. I’m passionate about collaboration, brand stewardship, and mentoring teams to deliver production-ready, scalable creative assets.

Suria Rathnakumar





Hi, I’m Suria Rathnakumar, a Strategic Creative Lead specializing in motion strategy and performance design. I’ve spent 8+ years directing high-impact, global campaigns and building design systems that tie motion work to business outcomes for brands including Meta and IGG. I excel at bridging high-fidelity motion with practical performance, creating cross-functional pipelines that lift user acquisition and asset performance, and I’ve pioneered AI-enabled workflows to speed production without compromising craft. I’m passionate about collaboration, brand stewardship, and mentoring teams to deliver production-ready, scalable creative assets.…Hi, I’m Suria Rathnakumar, a Strategic Creative Lead specializing in motion strategy and performance design. I’ve spent 8+ years directing high-impact, global campaigns and building design systems that tie motion work to business outcomes for brands including Meta and IGG. I excel at bridging high-fidelity motion with practical performance, creating cross-functional pipelines that lift user acquisition and asset performance, and I’ve pioneered AI-enabled workflows to speed production without compromising craft. I’m passionate about collaboration, brand stewardship, and mentoring teams to deliver production-ready, scalable creative assets.

Available to hire

Hi, I’m Suria Rathnakumar, a Strategic Creative Lead specializing in motion strategy and performance design. I’ve spent 8+ years directing high-impact, global campaigns and building design systems that tie motion work to business outcomes for brands including Meta and IGG.

I excel at bridging high-fidelity motion with practical performance, creating cross-functional pipelines that lift user acquisition and asset performance, and I’ve pioneered AI-enabled workflows to speed production without compromising craft. I’m passionate about collaboration, brand stewardship, and mentoring teams to deliver production-ready, scalable creative assets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Advanced

Work Experience

Senior Multimedia Design Specialist III at Meta

January 1, 2020 - Present

Direct the end-to-end creative lifecycle for high-priority global campaigns, managing project scopes and stakeholder expectations to ensure on-time delivery for 50+ yearly initiatives. Developed motion-led UI systems and AI-integrated workflows to accelerate production while elevating creative output.

Senior Video Editor / Motion Designer at IGG

July 1, 2018 - January 1, 2020

Produced high-performance mobile game advertisements across social channels; optimized localized creatives for 8+ international markets, driving measurable increases in regional install rates. Collaborated with 2D/3D teams to build scalable templates enabling rapid A/B testing and optimization.

Multimedia Designer at Kanary Productions

May 1, 2017 - June 1, 2018

Production leader for AAA gaming clients, delivering world-class motion graphics and visual trailers for high-profile titles (e.g., Bandai Namco) across the full production pipeline.

Case Analyst / Junior Motion Designer at HeartFlow

November 1, 2014 - May 1, 2017

Technical design of educational marketing content; translated complex medical data into accurate 3D visualizations while maintaining high design standards.