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I’m Rosea Grady, a dynamic hospitality and entertainment executive with 16+ years of experience producing high-profile events for the NFL, NBA, and luxury brands. I’ve launched celebrity restaurant concepts, led luxury brand activations, and built powerhouse teams from the ground up, with recognition from the New York Times, Houston Chronicle, Culture Map, and features like Top 15 Women of Houston and Trailblazer of the Year. My work blends operational excellence with creative vision and strong celebrity-world relationships. I thrive on turning bold ideas into tangible experiences, managing multimillion-dollar operations, and cultivating strong partnerships. I’m passionate about mentorship, community leadership, and delivering measurable results that elevate brands and communities alike.…I’m Rosea Grady, a dynamic hospitality and entertainment executive with 16+ years of experience producing high-profile events for the NFL, NBA, and luxury brands. I’ve launched celebrity restaurant concepts, led luxury brand activations, and built powerhouse teams from the ground up, with recognition from the New York Times, Houston Chronicle, Culture Map, and features like Top 15 Women of Houston and Trailblazer of the Year. My work blends operational excellence with creative vision and strong celebrity-world relationships. I thrive on turning bold ideas into tangible experiences, managing multimillion-dollar operations, and cultivating strong partnerships. I’m passionate about mentorship, community leadership, and delivering measurable results that elevate brands and communities alike.

Rosea Grady

Creative Director, Executive Producer, Brand Strategist, +2

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I’m Rosea Grady, a dynamic hospitality and entertainment executive with 16+ years of experience producing high-profile events for the NFL, NBA, and luxury brands. I’ve launched celebrity restaurant concepts, led luxury brand activations, and built powerhouse teams from the ground up, with recognition from the New York Times, Houston Chronicle, Culture Map, and features like Top 15 Women of Houston and Trailblazer of the Year. My work blends operational excellence with creative vision and strong celebrity-world relationships. I thrive on turning bold ideas into tangible experiences, managing multimillion-dollar operations, and cultivating strong partnerships. I’m passionate about mentorship, community leadership, and delivering measurable results that elevate brands and communities alike.…I’m Rosea Grady, a dynamic hospitality and entertainment executive with 16+ years of experience producing high-profile events for the NFL, NBA, and luxury brands. I’ve launched celebrity restaurant concepts, led luxury brand activations, and built powerhouse teams from the ground up, with recognition from the New York Times, Houston Chronicle, Culture Map, and features like Top 15 Women of Houston and Trailblazer of the Year. My work blends operational excellence with creative vision and strong celebrity-world relationships. I thrive on turning bold ideas into tangible experiences, managing multimillion-dollar operations, and cultivating strong partnerships. I’m passionate about mentorship, community leadership, and delivering measurable results that elevate brands and communities alike.

Available to hire

I’m Rosea Grady, a dynamic hospitality and entertainment executive with 16+ years of experience producing high-profile events for the NFL, NBA, and luxury brands. I’ve launched celebrity restaurant concepts, led luxury brand activations, and built powerhouse teams from the ground up, with recognition from the New York Times, Houston Chronicle, Culture Map, and features like Top 15 Women of Houston and Trailblazer of the Year. My work blends operational excellence with creative vision and strong celebrity-world relationships.

I thrive on turning bold ideas into tangible experiences, managing multimillion-dollar operations, and cultivating strong partnerships. I’m passionate about mentorship, community leadership, and delivering measurable results that elevate brands and communities alike.

Skills

Leadership

Branding

Brand Identity

Experience Level

Leadership

Expert

Branding

Expert

Brand Identity

Expert

Language

English

Fluent

Work Experience

Senior Event & Experience Manager at FRNDS Restaurant & Lounge

January 1, 2025 - Present

Led full venue reopening: operational reset, brand repositioning, new team hiring, and relaunch execution. Planned and executed reopening events, influencer dinners, brand activations, and ongoing private events. Primary client liaison and on-site event lead — overseeing contracts, execution, and post-event reconciliation.

General Manager & Creative Director at Victory Restaurant & Lounge

January 1, 2022 - January 1, 2025

Directed daily operations across two high-volume locations, 200+ employees; reduced staff turnover by 25%. Led private events, VIP activations, brand partnerships, and experiential programming. Supported expansion to a second location — generating $2.5M in incremental annual revenue. Built influencer and vendor partnerships that increased social media engagement by 50%.

General Manager & Creative Director at Thirteen by James Harden

January 1, 2020 - January 1, 2023

Launched and operated multi-concept fine-dining group: 3 restaurants, hookah lounge, and nightclub simultaneously. Full P&L responsibility; reduced operational costs 20% and generated $1M+ in monthly revenue in year one. Recruited, trained, and managed 100+ staff; drove 60% increase in weekly foot traffic through targeted campaigns. Conceptualized and executed brand identity in direct collaboration with James Harden's team.

D'USSÉ Brand Ambassador & Marketing Manager at Roc Nation

January 1, 2022 - January 1, 2025

Official D'USSÉ Cognac Brand Ambassador — represented brand at 50+ high-profile activations and sporting events. Produced brand activations attracting 10K+ attendees; negotiated 20+ influencer deals generating $30K+ in earned media. Created authentic social content driving 20% follower growth and 60% increase in brand recognition.

Founder & Principal Consultant at Organized Chaos Group LLC

January 1, 2018 - Present

Consulting firm serving NFL/NBA franchises, luxury spirits brands, and celebrity restaurant concepts. Spearheaded grand openings from concept through launch; developed 20+ campaigns increasing brand visibility by 40%. Coached ownership teams on service standards, menu development, and operations; reduced costs 15% on average.