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I am a business and technology professional with an MBA and a background in Marketing and MIS. I excel at translating complex information into clear insights, supporting campaigns, and improving processes across cross-functional teams. I enjoy turning data into actionable recommendations and helping stakeholders adopt new functionality with clarity and confidence. In my recent roles, I have created marketing content, managed data and databases, and collaborated on digital strategy to enhance adoption and user experience. I thrive in dynamic environments where curiosity, collaboration, and data-driven decisions drive outcomes.…I am a business and technology professional with an MBA and a background in Marketing and MIS. I excel at translating complex information into clear insights, supporting campaigns, and improving processes across cross-functional teams. I enjoy turning data into actionable recommendations and helping stakeholders adopt new functionality with clarity and confidence. In my recent roles, I have created marketing content, managed data and databases, and collaborated on digital strategy to enhance adoption and user experience. I thrive in dynamic environments where curiosity, collaboration, and data-driven decisions drive outcomes.

Meagan Planas

Content Creator, Copywriter, Marketing Strategist, +2

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I am a business and technology professional with an MBA and a background in Marketing and MIS. I excel at translating complex information into clear insights, supporting campaigns, and improving processes across cross-functional teams. I enjoy turning data into actionable recommendations and helping stakeholders adopt new functionality with clarity and confidence. In my recent roles, I have created marketing content, managed data and databases, and collaborated on digital strategy to enhance adoption and user experience. I thrive in dynamic environments where curiosity, collaboration, and data-driven decisions drive outcomes.…I am a business and technology professional with an MBA and a background in Marketing and MIS. I excel at translating complex information into clear insights, supporting campaigns, and improving processes across cross-functional teams. I enjoy turning data into actionable recommendations and helping stakeholders adopt new functionality with clarity and confidence. In my recent roles, I have created marketing content, managed data and databases, and collaborated on digital strategy to enhance adoption and user experience. I thrive in dynamic environments where curiosity, collaboration, and data-driven decisions drive outcomes.

Available to hire

I am a business and technology professional with an MBA and a background in Marketing and MIS. I excel at translating complex information into clear insights, supporting campaigns, and improving processes across cross-functional teams. I enjoy turning data into actionable recommendations and helping stakeholders adopt new functionality with clarity and confidence.

In my recent roles, I have created marketing content, managed data and databases, and collaborated on digital strategy to enhance adoption and user experience. I thrive in dynamic environments where curiosity, collaboration, and data-driven decisions drive outcomes.

Skills

Data Visualization

Figma

HubSpot

Experience Level

Data Visualization

Expert

Figma

Intermediate

HubSpot

Intermediate

Language

Spanish; Castilian

Fluent

Work Experience

Workday Analyst at Invisors

January 1, 2025 - Present

Translate business and HR requirements into structured system logic, ensuring data accuracy, reporting integrity, and alignment with operational KPIs. Support Workday release cycles by validating system changes, conducting functional testing, and ensuring accurate data flow across modules. Analyze workflows and system usage patterns to identify inefficiencies and recommend process improvements that enhance data quality and user experience. Document system updates and reporting changes to ensure consistency, transparency, and effective stakeholder adoption of new functionality. Collaborate cross-functionally with technical and business teams to improve system performance and reporting reliability across enterprise platforms.

Marketing Assistant at JA Reyes & Co

March 1, 2024 - January 1, 2025

Supported marketing and operations through structured data management, maintaining financial and client datasets to ensure accuracy and accessibility. Managed and optimized internal databases, improving organization and retrieval of operational and client information for reporting use. Conducted customer satisfaction surveys and synthesized feedback into actionable insights to guide marketing messaging and campaign improvements. Assisted in digital marketing execution by analyzing campaign performance signals and contributing to content and messaging optimization. Collaborated with leadership on digital media strategy, using performance feedback to refine communication and improve audience engagement. Coordinated cross-functional communication between clients and internal teams, tracking inquiries and identifying recurring operational patterns.

Web Content Writer & Advertising Strategist at Strike Magazine

August 1, 2021 - May 1, 2023

Created and published digital content while tracking engagement performance to refine messaging and improve audience response. Collaborated with editorial and marketing teams to support campaign planning, content distribution, and brand partnership execution. Analyzed content performance trends to identify high-performing topics and optimize future editorial direction. Maintained consistency in brand voice while using engagement insights to guide content strategy and audience targeting. Supported advertising strategy by aligning content with promotional goals and monitoring response signals across digital channels.