Hi, I'm Akosua Yirenkyiwaa Baidoo, a Graphic Designer and Illustrator based in Accra, Ghana. I create engaging visual designs, brand identities, and illustrations across print and digital platforms. I love turning ideas into compelling visual stories using Adobe Photoshop, Illustrator, and a solid grasp of typography and color theory to deliver visuals that communicate clearly and inspire action. With around four years of experience, I've collaborated with editors, designers, and content developers to produce cohesive visuals that align with editorial direction and project objectives. I enjoy crafting characters, settings, and visual narratives that enhance learning materials, marketing campaigns, and storytelling projects, while ensuring consistency across all materials.

Akosua Yirenkyiwaa Baidoo

Hi, I'm Akosua Yirenkyiwaa Baidoo, a Graphic Designer and Illustrator based in Accra, Ghana. I create engaging visual designs, brand identities, and illustrations across print and digital platforms. I love turning ideas into compelling visual stories using Adobe Photoshop, Illustrator, and a solid grasp of typography and color theory to deliver visuals that communicate clearly and inspire action. With around four years of experience, I've collaborated with editors, designers, and content developers to produce cohesive visuals that align with editorial direction and project objectives. I enjoy crafting characters, settings, and visual narratives that enhance learning materials, marketing campaigns, and storytelling projects, while ensuring consistency across all materials.

Available to hire

Hi, I’m Akosua Yirenkyiwaa Baidoo, a Graphic Designer and Illustrator based in Accra, Ghana. I create engaging visual designs, brand identities, and illustrations across print and digital platforms. I love turning ideas into compelling visual stories using Adobe Photoshop, Illustrator, and a solid grasp of typography and color theory to deliver visuals that communicate clearly and inspire action.

With around four years of experience, I’ve collaborated with editors, designers, and content developers to produce cohesive visuals that align with editorial direction and project objectives. I enjoy crafting characters, settings, and visual narratives that enhance learning materials, marketing campaigns, and storytelling projects, while ensuring consistency across all materials.

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Work Experience

Illustrator at York Press Ltd.
March 1, 2024 - Present
Translate educational concepts and narratives into compelling visual designs and illustrations that make learning materials more interactive, appealing, and memorable for diverse student audiences. Design and develop characters, settings, and cohesive visual styles that align with editorial direction and project objectives, ensuring a consistent and engaging visual narrative across materials. Collaborate closely with editors, designers, and content developers to create visuals that integrate seamlessly with text, layout, and interactive elements, such as designing themed visual backgrounds and assets that enhance gamified learning experiences. Maintain visual consistency by adhering to established art styles, color palettes, and guidelines, ensuring a cohesive look and feel across all project deliverables.
Front Desk Assistant & Media and Communications Lead at Jem Afrik Creations
October 1, 2023 - February 1, 2024
Served as the first point of contact for clients and visitors, providing excellent customer service and efficiently managing client orders. Supported administrative operations through accurate data entry, filing, and record maintenance. Designed flyers, posters, and digital assets to promote products, collections, and events. Led the brand’s social media presence by creating and curating content that highlighted fashion collections and boosted audience engagement by about 40%. Collaborated with the creative and production teams to maintain brand consistency across visual materials and campaigns.
Illustrator at El Carna Studios
October 1, 2021 - March 1, 2023
Created and developed original characters and visual narratives for children’s books, ensuring that the illustrations effectively supported storytelling and captured the imaginations of young readers. Applied strong storytelling, directing, and editing techniques to produce cohesive visual narratives that aligned with educational and entertainment goals. Participated in professional art training programs to refine illustration techniques, expand creative versatility, and stay current with industry practices. Contributed to the planning and facilitation of a children’s art workshop during a national book fair at the Ghana National Theatre, helping to foster creativity and artistic confidence among young participants.

Education

B.A. in Communication Design at Kwame Nkrumah University of Science and Technology (KNUST), Ghana
January 1, 2017 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services