Designer based between coastlines, currently completing a degree in Communications and Design in New Zealand. With a background in retail and customer experience, Luciano combines creativity with business awareness to create thoughtful and visually engaging design solutions. His work focuses on branding, storytelling, and building strong visual identities that connect with people in an authentic way. Adaptable and people-oriented, he brings a balance of conceptual thinking, communication, and leadership into every project and collaborative environment.

Luciano De Armas Suarez

Designer based between coastlines, currently completing a degree in Communications and Design in New Zealand. With a background in retail and customer experience, Luciano combines creativity with business awareness to create thoughtful and visually engaging design solutions. His work focuses on branding, storytelling, and building strong visual identities that connect with people in an authentic way. Adaptable and people-oriented, he brings a balance of conceptual thinking, communication, and leadership into every project and collaborative environment.

Available to hire

Designer based between coastlines, currently completing a degree in Communications and Design in New Zealand. With a background in retail and customer experience, Luciano combines creativity with business awareness to create thoughtful and visually engaging design solutions. His work focuses on branding, storytelling, and building strong visual identities that connect with people in an authentic way. Adaptable and people-oriented, he brings a balance of conceptual thinking, communication, and leadership into every project and collaborative environment.

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Language

Spanish; Castilian
Fluent
English
Fluent
French
Advanced

Work Experience

Surfing Coach and Administrator at Tilegit Surf School and Fins First
January 1, 2020 - January 1, 2023
I managed client interactions, ensuring smooth communication, invoicing, and administration while delivering excellent customer service. I coordinated merchandise sales at the surf club, managed surfboard rentals, and supported fundraising initiatives.
Freelance Designer & Media Manager at Castle Properties, Tibu Marbella
January 1, 2024 - Present
I have experience in brand identity design, creating logos, flyers, and videos using Adobe Creative Suite. At Castle Properties, I manage public content, the website, and social media—boosting engagement by 86% through strategic design and storytelling.
Swimming Coach at Fulton Swim School
January 1, 2024 - Present
I teach children of all skill levels swimming techniques with a focus on water safety, stroke development, and confidence-building.
Lifeguard Team Leader at Bay Venues, CLM
January 1, 2024 - Present
As a Team Leader Lifeguard, I supervised lifeguard operations, ensuring a safe and well-managed aquatic environment, and managed customer interactions.
Freelance Designer & Media Manager at Castle Properties
January 1, 2020 - Present
I managed public content, the website, and social media—boosting engagement by 86% through strategic design and storytelling.

Education

High School Diploma at Monroe High School
January 11, 2030 - January 1, 2020
Bachelor of Design at AUT
January 1, 2023 - January 1, 2026
Bachelor of Design at AUT
January 1, 2023 - January 1, 2025
Bachelor of design at AUT
January 1, 2023 - January 1, 2025
High School Degree at Monroe High School
January 1, 2020 - January 1, 2020

Qualifications

Diploma in Graphic Design
January 11, 2030 - May 9, 2026
First Aid Certification
January 11, 2030 - May 9, 2026
PLPC Level 3 (Pool Lifeguard)
January 11, 2030 - May 9, 2026
Swimming Instructor Level 1
January 11, 2030 - May 9, 2026
Safeguarding Children
January 11, 2030 - May 9, 2026
Mahitahi (AUT)
January 11, 2030 - May 9, 2026
Level One Swim Teacher
January 11, 2030 - May 9, 2026
First Aid certificate
January 11, 2030 - May 9, 2026
Pool Lifeguard Practicing Certificate
January 11, 2030 - May 9, 2026
Level One Swim Teacher
January 11, 2030 - May 9, 2026
First Aid certificate
January 11, 2030 - May 9, 2026
PLPC (Pool Lifeguard Practicing Certificate)
January 11, 2030 - May 9, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Travel & Hospitality