Victoria Cano

Employed art direction, branding, responsive UI design, and rapid prototyping to create client-facing and corporate designs for landing pages, animations, graphics, and presentations. Supported diverse teams and researched emerging technologies to include on business proposals. Ideated solutions and transformed each from wireframes to MVP. Facilitated web UI design for local vendors. Crafted and managed web design, branding, ads, and social media graphics for local businesses. Trained, mentored, and managed interns’ workflow.

May 2010 - Present: Focused on delivering innovative design solutions by conceptualizing and executing design projects across diverse mediums, using expertise in typography, layout, and branding to exceed client expectations. Collaborating with clients to develop comprehensive, customized strategies that integrate brand identity principles with end-to-end art direction, guided by key performance indicators and innovation.