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Hi, I’m Arya Ranjan, a marketing professional based in Madrid with 2+ years of experience shaping brand strategy and consumer-focused campaigns for premium brands in travel and consumer goods. I have a proven track record of driving measurable results—follower growth, CTR improvements, and faster content production—through data-driven branding, content marketing, and influencer collaborations. I thrive at the intersection of branding, storytelling, and performance marketing, turning audience insights into compelling narratives that boost engagement and business impact. I’m pursuing a Master in Management at IE Business School with a focus on Marketing, Branding & Sales, and I’m seeking a summer internship in Brand Management or Marketing Strategy at a consumer goods company. I enjoy cross-cultural collaboration, data-driven decision making, and bridging creative storytelling with business outcomes. In my spare time I write poetry and explore Korean culture and travel, blending creativity with strategic thinking to deliver meaningful experiences.…Hi, I’m Arya Ranjan, a marketing professional based in Madrid with 2+ years of experience shaping brand strategy and consumer-focused campaigns for premium brands in travel and consumer goods. I have a proven track record of driving measurable results—follower growth, CTR improvements, and faster content production—through data-driven branding, content marketing, and influencer collaborations. I thrive at the intersection of branding, storytelling, and performance marketing, turning audience insights into compelling narratives that boost engagement and business impact. I’m pursuing a Master in Management at IE Business School with a focus on Marketing, Branding & Sales, and I’m seeking a summer internship in Brand Management or Marketing Strategy at a consumer goods company. I enjoy cross-cultural collaboration, data-driven decision making, and bridging creative storytelling with business outcomes. In my spare time I write poetry and explore Korean culture and travel, blending creativity with strategic thinking to deliver meaningful experiences.

Arya Ranjan

Brand Strategist, Marketing Strategist, Content Creator, +2

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Hi, I’m Arya Ranjan, a marketing professional based in Madrid with 2+ years of experience shaping brand strategy and consumer-focused campaigns for premium brands in travel and consumer goods. I have a proven track record of driving measurable results—follower growth, CTR improvements, and faster content production—through data-driven branding, content marketing, and influencer collaborations. I thrive at the intersection of branding, storytelling, and performance marketing, turning audience insights into compelling narratives that boost engagement and business impact. I’m pursuing a Master in Management at IE Business School with a focus on Marketing, Branding & Sales, and I’m seeking a summer internship in Brand Management or Marketing Strategy at a consumer goods company. I enjoy cross-cultural collaboration, data-driven decision making, and bridging creative storytelling with business outcomes. In my spare time I write poetry and explore Korean culture and travel, blending creativity with strategic thinking to deliver meaningful experiences.…Hi, I’m Arya Ranjan, a marketing professional based in Madrid with 2+ years of experience shaping brand strategy and consumer-focused campaigns for premium brands in travel and consumer goods. I have a proven track record of driving measurable results—follower growth, CTR improvements, and faster content production—through data-driven branding, content marketing, and influencer collaborations. I thrive at the intersection of branding, storytelling, and performance marketing, turning audience insights into compelling narratives that boost engagement and business impact. I’m pursuing a Master in Management at IE Business School with a focus on Marketing, Branding & Sales, and I’m seeking a summer internship in Brand Management or Marketing Strategy at a consumer goods company. I enjoy cross-cultural collaboration, data-driven decision making, and bridging creative storytelling with business outcomes. In my spare time I write poetry and explore Korean culture and travel, blending creativity with strategic thinking to deliver meaningful experiences.

Available to hire

Hi, I’m Arya Ranjan, a marketing professional based in Madrid with 2+ years of experience shaping brand strategy and consumer-focused campaigns for premium brands in travel and consumer goods. I have a proven track record of driving measurable results—follower growth, CTR improvements, and faster content production—through data-driven branding, content marketing, and influencer collaborations. I thrive at the intersection of branding, storytelling, and performance marketing, turning audience insights into compelling narratives that boost engagement and business impact.

I’m pursuing a Master in Management at IE Business School with a focus on Marketing, Branding & Sales, and I’m seeking a summer internship in Brand Management or Marketing Strategy at a consumer goods company. I enjoy cross-cultural collaboration, data-driven decision making, and bridging creative storytelling with business outcomes. In my spare time I write poetry and explore Korean culture and travel, blending creativity with strategic thinking to deliver meaningful experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Hindi

Fluent

Korean

Advanced

Work Experience

Content Analyst at Turing (AI Training Platform for FAANG Companies)

July 1, 2024 - November 1, 2024

Assessed and fine-tuned FAANG LLM responses using guideline-based rubrics, improving pass rates by ~15%. Created documentation and response style guides, improving AI response patterns and reducing reviewer ambiguity by 25%. Developed expertise in AI content optimization and prompt engineering applicable to marketing automation.

Content Writer at OPULIX DIGITAL

February 1, 2024 - June 1, 2024

Developed cross-channel content strategies (web, Instagram, LinkedIn) for luxury & lifestyle brands; piloted creator collaborations lifting reach by 30% in 6 weeks. Established brand voice and messaging pillars, reducing revision cycles by 40% and accelerating asset go-live by 2 days. Coordinated influencer-led campaigns (briefing, content calendars, UTM tracking) driving +18% CTR and +12% follower growth month-over-month.

Social Media Intern at Korea Tourism Organization (KTO)

April 1, 2019 - August 1, 2020

Led content research and engagement strategy for KTO's social media channels, achieving 20% increased engagement across platforms. Generated viral content reach including 20K likes and 300+ new followers in a single campaign. Grew social media follower base by over 50% during tenure through culturally relevant content strategy.