Hi, I'm Michelle Acheampong, a growth-driven digital marketer with a foundation in social media marketing, strategic planning, and storytelling. I excel at turning data into actionable plans that align online presence with business growth targets. I'm passionate about applying analytical and organizational skills honed through social work and intensive digital training to help brands connect with their audiences, build trust, and achieve measurable impact.

Michelle Acheampong

Hi, I'm Michelle Acheampong, a growth-driven digital marketer with a foundation in social media marketing, strategic planning, and storytelling. I excel at turning data into actionable plans that align online presence with business growth targets. I'm passionate about applying analytical and organizational skills honed through social work and intensive digital training to help brands connect with their audiences, build trust, and achieve measurable impact.

Available to hire

Hi, I’m Michelle Acheampong, a growth-driven digital marketer with a foundation in social media marketing, strategic planning, and storytelling. I excel at turning data into actionable plans that align online presence with business growth targets.

I’m passionate about applying analytical and organizational skills honed through social work and intensive digital training to help brands connect with their audiences, build trust, and achieve measurable impact.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate

Language

English
Advanced

Work Experience

Digital Marketing Bootcamp Graduate at Generation Ghana
January 1, 2026 - April 1, 2026
Developed proficiency in SEO, social media marketing, paid ads, and email marketing. Created and presented marketing campaigns using data analytics tools, leading to improved campaign optimization skills. Strengthened teamwork and problem solving abilities through group projects, ensuring successful project completion. Gained confidence in presenting complex digital marketing strategies to clients and stakeholders. Thrived in high pressure environments, working with diverse teams to deliver effective digital marketing solutions.
Administrative Assistant at Ghana Enterprises Agency
October 1, 2024 - September 1, 2025
Implemented a workflow system that improved document retrieval speed by 40%. Coordinated complex schedules and supported project documentation to improve overall office efficiency. Assisted in training co-staff on updated administrative systems and supported executive level reporting.
Social Work Intern at Department of Social Welfare & Community Development, Efutu
January 1, 2023 - December 31, 2023
Conducted case management assessments and needs analysis to generate actionable insights for community interventions. Maintained detailed client records in strict compliance with professional standards. Collaborated with multidisciplinary teams to support social welfare interventions.

Education

BA in Social Work & Philosophy at University of Ghana, Legon
January 11, 2030 - February 1, 2025
Digital Marketing Program at Generation Ghana
January 11, 2030 - April 1, 2026

Qualifications

SEO Essentials, Semrush
January 11, 2030 - May 12, 2026
Local SEO Essentials, Semrush
January 11, 2030 - May 12, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education