Available to hire
I have 6 years of experience in influencer marketing, I’m passionate about the balance between logical and creative work that marketing allows me to thrive in. I have work for big companies such as cera ve, YouTube, Coca Cola and master how social media algorithm works. I would love to be in your creative team !!!
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Advanced
French
Intermediate
Work Experience
Influencer Marketing Specialist
January 1, 2020 - PresentDesigned multi-channel influencer marketing campaigns aligned with strategic positioning; managed digital communities; analyzed KPIs; created audiovisual content; collaborated with marketing and branding teams; produced content for fashion, beauty, technology, and consumer goods; maintained aesthetic and narrative consistency across platforms; led collaborations.
Influencer Marketing Specialist at Unilever
March 1, 2020 - PresentPromoted the Knorr soup line through creative content, achieving over 600,000 organic views; executed back-to-school campaigns; targeted audiences; managed social media advertising; built brand storytelling; planned content; analyzed metrics; optimized results.
Influencer Marketing Specialist at Vichy Laboratoires
June 1, 2024 - August 1, 2024Promoted Vichy’s anti-dandruff line with consumer education; created medical-beauty content; produced social media campaigns; analyzed impact; aligned messaging with target audiences; spearheaded content production focusing on education and aspirational storytelling.
Influencer Marketing Specialist at Coca-Cola FEMSA
August 1, 2023 - PresentPart of relaunch campaign for Topo Chico Hard Seltzer, generating over 150,000 views; collaborated with creative teams; produced lifestyle content; managed social media campaigns; analyzed engagement metrics.
Influencer Marketing Specialist at Grupo BIMBO
January 1, 2023 - PresentLaunched Sponch Pineapple cookies with creative content, achieving over 600,000 views; executed emotion-driven branding; managed social media campaigns; planned and produced content; built emotional brand connections with audiences.
Influencer Marketing Specialist at Instagram
March 1, 2021 - May 1, 2021Participated in the launch of Instagram Reels, generating over 1 million engagements; created exclusive content to promote new tool; led platform marketing, community building, and multi-channel branding for new features.
Social Media Volunteer Coordinator at Separado No Es Basura
January 1, 2019 - PresentCoordinated beach cleanups with over 50 volunteers; organized events and educational content; managed social media presence to raise awareness and engagement; supported community environmental initiatives.
Education
Bachelor in International Business at Universidad Iberoamericana CDMX
September 1, 2022 - May 1, 2027Qualifications
Industry Experience
Media & Entertainment, Consumer Goods, Retail, Education, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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