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I'm a passionate Product Designer and UX Consultant with over 7 years of experience specializing in user-centered design and process optimization. I thrive on solving complex design challenges, collaborating with teams to enhance user experiences, and integrating innovative solutions to drive efficiency. My goal is to create impactful designs that align with business objectives while ensuring a seamless journey for users.…I'm a passionate Product Designer and UX Consultant with over 7 years of experience specializing in user-centered design and process optimization. I thrive on solving complex design challenges, collaborating with teams to enhance user experiences, and integrating innovative solutions to drive efficiency. My goal is to create impactful designs that align with business objectives while ensuring a seamless journey for users.

Alejandro Garrido

Product Designer, UX Designer, UI Designer, +3

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I'm a passionate Product Designer and UX Consultant with over 7 years of experience specializing in user-centered design and process optimization. I thrive on solving complex design challenges, collaborating with teams to enhance user experiences, and integrating innovative solutions to drive efficiency. My goal is to create impactful designs that align with business objectives while ensuring a seamless journey for users.…I'm a passionate Product Designer and UX Consultant with over 7 years of experience specializing in user-centered design and process optimization. I thrive on solving complex design challenges, collaborating with teams to enhance user experiences, and integrating innovative solutions to drive efficiency. My goal is to create impactful designs that align with business objectives while ensuring a seamless journey for users.

Available to hire

I’m a passionate Product Designer and UX Consultant with over 7 years of experience specializing in user-centered design and process optimization. I thrive on solving complex design challenges, collaborating with teams to enhance user experiences, and integrating innovative solutions to drive efficiency. My goal is to create impactful designs that align with business objectives while ensuring a seamless journey for users.

Skills

Product Design

Web Design

HTML5

Experience Level

Product Design

Expert

Web Design

Expert

HTML5

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Product Designer & Quality Lead at Volotea - Airline

August 1, 2024 - January 31, 2026

Redesigned HTML review and UAT workflows, reducing error detection and resolution time by approximately 35%, directly impacting launching times. Led the design and oversight of digital experiences on web and app, ensuring accessibility standards before each release.

Product & Design Lead at Raíz Digital - Serás Formación

November 1, 2026 - March 31, 2026

Led end-to-end digital product interventions in phases including brand strategy on social media, web optimization, and LMS redesign. Designed the Hi-Fi for the key pages, conducting audits of the site and prioritizing improvements.

UX Designer & Marketing Automation at Raíz Digital - Serás Formación

March 1, 2025 - April 30, 2025

Designed and executed a complete acquisition funnel in HubSpot, improving CTR through streamlined journeys and reducing friction points. Conducted A/B testing to optimize essential paths.

Senior UX/UI Designer & Product Lead at Raíz Digital - Stars & Tracks

May 1, 2025 - September 30, 2025

Launched a functional MVP in 1 week: a B2B landing page for attracting veterinary clinics, with a scalable WordPress structure and a complete onboarding flow.

Lead UX/UI Designer at IOMarketing

June 1, 2023 - August 31, 2024

Developed and consolidated the agency's UX consulting service, directly contributing to strategy and positioning of offerings.

Product Designer at Katamos

October 1, 2023 - December 31, 2023

Designed the complete experience of a digital product for personalized healthy menu recommendations, focusing on usability and conversion.

UX/UI Designer at Warden

December 1, 2019 - April 30, 2023

Managed the redesign of a dealership network site, aligning user experience with business objectives and lead acquisition.

Product & Design Lead (Freelance) at Raíz Digital - Serás Formación - Edtech

November 1, 2023 - March 1, 2026

Led a digital product intervention, designed the Hi-Fi for the main web pages, and contributed to the development team's prioritization of product enhancements.

UX Designer & Marketing Automation (Freelance) at Raíz Digital - Serás Formación - HubSpot

March 1, 2025 - April 30, 2025

Executed a complete acquisition funnel, improving conversion rates and addressing user experience needs through data-driven design.

Lead UX/UI Designer at IOMarketing - Advertising and Marketing

June 1, 2023 - August 31, 2024

Developed and consolidated the agency's UX consulting service, contributing to integrating usabilities with technical requirements.

Product Designer (Freelance) at Katamos - E-commerce

October 1, 2023 - December 31, 2023

Designed the user experience of a digital product for personalized healthy menu recommendations, improving user engagement.

Product & Design Lead (Freelance) at Raíz Digital - Serás Formación – Edtech

November 1, 2025 - March 31, 2026

Led end-to-end digital product intervention in three phases: brand strategy, web optimization, and LMS redesign, delivering market-ready documentation to the team.

UX Designer & Marketing Automation (Freelance) at Raíz Digital - Serás Formación – HubSpot

March 1, 2025 - April 30, 2025

Designed and executed a complete acquisition funnel in HubSpot, resulting in improved CTR through strategic journey mapping and user-flows.

UX/UI Designer at Wardem - Growth and Digital Marketing

December 1, 2019 - April 30, 2023

Managed the redesign of digital platforms for a dealership network, optimizing user experiences and conversion rates.