I'm a UX / UI Designer with hands-on experience delivering conversion-focused interfaces for SaaS platforms, landing pages, and pitch decks. My engineering background shapes a structured, logic-driven approach to design — focused on how products work, not just how they look. Based in Bucharest, I'm open to remote work.

Mariia Koshel

I'm a UX / UI Designer with hands-on experience delivering conversion-focused interfaces for SaaS platforms, landing pages, and pitch decks. My engineering background shapes a structured, logic-driven approach to design — focused on how products work, not just how they look. Based in Bucharest, I'm open to remote work.

Available to hire

I’m a UX / UI Designer with hands-on experience delivering conversion-focused interfaces for SaaS platforms, landing pages, and pitch decks.
My engineering background shapes a structured, logic-driven approach to design — focused on how products work, not just how they look. Based in Bucharest, I’m open to remote work.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Russian
Fluent
Ukrainian
Fluent
Romanian, Moldavian, Moldovan
Beginner

Work Experience

UI/UX Designer (Freelance) at Kaspelint Studio
January 1, 2025 - Present
Designing and delivering production-ready Figma files for international clients across SaaS, web apps, and landing pages. 100% Job Success Score on Upwork. Rising Talent badge.
Comic Book Editor
January 1, 2020 - December 31, 2023
Worked closely with writers and artists to craft engaging visual narratives, refining layouts, storytelling, and visual flow-skills directly transferable to intuitive UI design and user-centered experiences.
Geodesist / Technical Specialist
January 1, 2020 - December 31, 2022
Managed complex spatial data and technical documentation with precision, developing strong attention to detail and analytical thinking-abilities essential for creating structured, user-friendly interfaces.
Geodesist / Technical Specialist at Tavria State Agro-Technical Academy, Melitopol
January 1, 2020 - January 1, 2022
Managed complex spatial data and technical documentation with precision, developing strong attention to detail and analytical thinking—essential for creating structured, user-friendly interfaces.
UI/UX Designer at Kaspelint Studio
January 1, 2025 - Present
Designing and delivering production-ready Figma files for international clients across SaaS, web apps, and landing pages. 100% Job Success Score on Upwork. Rising Talent badge.
Comic Book Editor at Independent / Freelance
January 1, 2020 - January 1, 2023
Worked closely with writers and artists to craft engaging visual narratives, refining layouts, storytelling, and visual flow-skills directly transferable to intuitive UI design and user-centered experiences.
Geodesist / Technical Specialist at Tavriya State Agro Technical Academy, Melitopol
January 1, 2020 - January 1, 2022
Managed complex spatial data and technical documentation with precision, developing strong attention to detail and analytical thinking-abilities essential for creating structured, user-friendly interfaces.

Education

UX / UI Designer at IT School GoIT
January 1, 2025 - May 14, 2026
Senior Specialist in Geodesy and Land Management at Tavrija State Agrotechnical Academy, Melitopol
January 1, 2016 - December 31, 2023
UX / UI Designer at IT School GoIT
January 1, 2016 - January 1, 2023
Senior Specialist in Geodesy and Land Management at Tavria State Agro-Technical Academy, Melitopol
January 11, 2030 - May 14, 2026
UX / UI Designer at IT School GoIT
January 1, 2025 - May 14, 2026
Senior Specialist in Geodesy and Land Management at Tavria State Agro-Technical Academy, Melitopol
January 1, 2016 - January 1, 2023
UX / UI Designer at IT School GoIT
January 1, 2025 - January 1, 2025
Senior Specialist in Geodesy and Land Management at Tavriya State Agro Technical Academy, Melitopol
January 1, 2016 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services, Other
    paper SaaS LMS/CRM Platform → Simplified UX & Reduced Support Load

    Project description.

    Problem:
    The product felt like an internal tool, with complex UI, slow onboarding, and low visibility of key analytics, reducing trust and scalability.
    Solution:
    Repositioned the product as an LMS + CRM system, introducing scenario-based navigation, clear hierarchy, and modular UI for scalability.
    Impact:
    • Higher perceived product value and faster sales demos
    • Faster onboarding and reduced support requests
    • Improved visibility of analytics, enabling better decision-making
    • Easier feature expansion and faster market adaptation