Hi, I’m Vishakha, a digital marketing professional based in Valsad, India. I bring 4–5 years of hands-on experience in managing paid campaigns, generating B2B leads, and optimizing performance across Meta, LinkedIn, and Google for global markets. I love building data-driven strategies, lowering CPL, and collaborating with sales to turn insights into revenue. I thrive in high‑performance environments like SaaS and telematics companies and enjoy turning complex data into actionable campaigns, dashboards, and automation workflows. When I’m not optimizing campaigns, I’m continuously learning new tools and tactics to stay ahead in digital marketing. I enjoy sharing insights with teammates and applying creative optimization to improve outcomes across multi-region campaigns.

Vishakha Somvanshi

Hi, I’m Vishakha, a digital marketing professional based in Valsad, India. I bring 4–5 years of hands-on experience in managing paid campaigns, generating B2B leads, and optimizing performance across Meta, LinkedIn, and Google for global markets. I love building data-driven strategies, lowering CPL, and collaborating with sales to turn insights into revenue. I thrive in high‑performance environments like SaaS and telematics companies and enjoy turning complex data into actionable campaigns, dashboards, and automation workflows. When I’m not optimizing campaigns, I’m continuously learning new tools and tactics to stay ahead in digital marketing. I enjoy sharing insights with teammates and applying creative optimization to improve outcomes across multi-region campaigns.

Available to hire

Hi, I’m Vishakha, a digital marketing professional based in Valsad, India. I bring 4–5 years of hands-on experience in managing paid campaigns, generating B2B leads, and optimizing performance across Meta, LinkedIn, and Google for global markets. I love building data-driven strategies, lowering CPL, and collaborating with sales to turn insights into revenue. I thrive in high‑performance environments like SaaS and telematics companies and enjoy turning complex data into actionable campaigns, dashboards, and automation workflows.

When I’m not optimizing campaigns, I’m continuously learning new tools and tactics to stay ahead in digital marketing. I enjoy sharing insights with teammates and applying creative optimization to improve outcomes across multi-region campaigns.

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Language

English
Advanced

Work Experience

Senior Digital Marketing Executive at Uffizio
January 1, 2023 - Present
Managed end-to-end performance campaigns across Meta, LinkedIn, and Google for B2B telematics & IoT solutions. Generated qualified B2B leads from Europe, the Middle East, and Asia through optimized targeting and funnel improvements. Reduced CPL by 20–40% using structured A/B testing, audience segmentation, and creative optimization. Built and maintained HubSpot workflows, lead scoring, and automated follow-ups for improved conversions. Delivered weekly and monthly analytics reports with insights that supported sales and leadership decision‑making. Partnered with sales teams to improve lead quality and optimize multi‑region campaign strategies; leveraged AI-driven workflows to nurture leads from calling to conversion.
Digital Marketing Intern / Freelance Digital Marketing at VR Cyphon
September 1, 2022 - November 30, 2022
Remote management of Instagram and Meta Ads for client accounts; resulting in increased engagement and lead flow. Created targeted campaigns and optimized ads sets to reduce cost per lead. Built basic performance dashboards and shared campaign insights with clients.
Freelance Digital Marketing at Etalic Silk Mill
September 1, 2022 - November 30, 2022
Remote management of Instagram and Meta Ads for client accounts; led to increased engagement and lead flow. Created targeted campaigns and optimized ad sets; built basic dashboards and reported performance to clients.
Digital Marketing Specialist at Aspire Net
June 1, 2022 - August 31, 2022
Supported the social media and paid ads team in planning and running digital campaigns. Assisted in ad creation, keyword research, and competitor analysis. Contributed to content calendars and campaign performance reporting.
Self-Employed Digital Marketing / Affiliate Marketer at Self-Employed
March 1, 2022 - May 31, 2022
Promoted affiliate products through paid and organic methods. Gained foundational experience in email marketing, funnels, and ad copywriting.

Education

Independent Learning Program in Digital Marketing, Paid Ads & Strategic Planning at Independent Learning (Self-Learning Program)
January 1, 2021 - December 31, 2022

Qualifications

Bachelor's & Master's degree in Microbiology
January 1, 2016 - December 31, 2020
Digital Marketing, Paid Ads & Strategic Planning (Self-Learning Program)
January 1, 2021 - December 31, 2022

Industry Experience

Media & Entertainment, Software & Internet, Telecommunications, Professional Services, Other