Passionate about Digital Communication and Marketing, with a strong interest in organizational consulting, internal communication, and digital innovation. I recently completed a Master’s degree in International Marketing, which strengthened my strategic and intercultural business perspective. I have gained experience in digital project support, content creation, KPI analysis, and customer experience within the fashion retail and digital sectors. I am proactive, adaptable, and motivated to continuously learn and grow in competitive and international environments.…

Elena De Gennaro

Passionate about Digital Communication and Marketing, with a strong interest in organizational consulting, internal communication, and digital innovation. I recently completed a Master’s degree in International Marketing, which strengthened my strategic and intercultural business perspective. I have gained experience in digital project support, content creation, KPI analysis, and customer experience within the fashion retail and digital sectors. I am proactive, adaptable, and motivated to continuously learn and grow in competitive and international environments.…

Available to hire

Passionate about Digital Communication and Marketing, with a strong interest in organizational consulting, internal communication, and digital innovation. I recently completed a Master’s degree in International Marketing, which strengthened my strategic and intercultural business perspective.

I have gained experience in digital project support, content creation, KPI analysis, and customer experience within the fashion retail and digital sectors. I am proactive, adaptable, and motivated to continuously learn and grow in competitive and international environments.

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Language

Italian
Fluent
English
Advanced

Work Experience

Social media marketing at Beainpull
March 1, 2026 - Present
Created and scheduled social media content Developed editorial plans and copywriting materials Managed community engagement activities Participated in meetings and brainstorming sessions Supported communication strategies for digital projects
Sale associate at Prada
July 1, 2024 - July 18, 2025
• Managed KPI performance tracking and reporting activities Supported sales processes and customer experience improvement Collaborated with managers and HR teams on engagement and training initiatives Monitored individual and team performance objectives Coordinated operational activities and internal workflows
Sales Assistant at Prada
July 1, 2024 - July 1, 2025
Managed KPI performance tracking and reporting activities. Supported sales processes and customer experience improvement. Collaborated with managers and HR teams on engagement and training initiatives. Monitored individual and team performance objectives. Coordinated operational activities and internal workflows.
Sales Associate at Michael Kors
February 1, 2024 - July 1, 2024
Assisted customers in a dynamic luxury retail environment. Contributed to achieving sales targets and team objectives. Supported customer relationship management and in-store experience. Worked closely with team members to optimize store operations.
University Internship – E-commerce
January 1, 2022 - June 1, 2022
Supported digital projects and KPI analysis activities. Created online content and weekly reports. Assisted with back-office and IT coordination tasks. Analyzed sales data and customer feedback to improve workflows.

Education

Master in Marketing Internazionale at Università di Bari
January 1, 2023 - January 1, 2025
Master’s Degree in Digital Communication and Marketing at Unimercatorum University, Rome
January 1, 2023 - January 1, 2025
Bachelor’s Degree in Marketing and Business Communication at University of Bari
January 1, 2020 - January 1, 2023
Diploma in Accounting at ITC dell’Olio, Bisceglie
January 1, 2015 - January 1, 2020
Master in International Marketing, Events & Media at University of Bari
January 1, 2025 - May 14, 2026

Qualifications

Codice in materia di protezione dei dati personali
January 11, 2030 - May 14, 2026
GDPR 679/16 - Regolamento europeo sulla protezione dei dati personali
January 11, 2030 - May 14, 2026

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services, Education
    paper Created and scheduled social media content

    I choose contents about different brands and after I crate and editorial plan following topic, objective, copy. I also create graphic photos and videso by cupcut and canva . I use Meta business to program contents