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I'm a results-driven social media manager with 6+ years of experience growing online communities, developing content strategies, and driving measurable engagement across major platforms. I’ve grown pages to as many as 850,000 followers organically, and I thrive on turning data into actionable ideas that resonate with audiences. In my roles, I’ve led cross-functional teams of videographers, editors, and designers; partnered with international brands; and produced long-form content including documentaries and podcasts. I love building authentic brand voices, optimizing content through analytics, and creating engaging experiences around key events and launches.…I'm a results-driven social media manager with 6+ years of experience growing online communities, developing content strategies, and driving measurable engagement across major platforms. I’ve grown pages to as many as 850,000 followers organically, and I thrive on turning data into actionable ideas that resonate with audiences. In my roles, I’ve led cross-functional teams of videographers, editors, and designers; partnered with international brands; and produced long-form content including documentaries and podcasts. I love building authentic brand voices, optimizing content through analytics, and creating engaging experiences around key events and launches.

Hasnain Haider

Social Media Manager, Content Creator, Video Editor, +4

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I'm a results-driven social media manager with 6+ years of experience growing online communities, developing content strategies, and driving measurable engagement across major platforms. I’ve grown pages to as many as 850,000 followers organically, and I thrive on turning data into actionable ideas that resonate with audiences. In my roles, I’ve led cross-functional teams of videographers, editors, and designers; partnered with international brands; and produced long-form content including documentaries and podcasts. I love building authentic brand voices, optimizing content through analytics, and creating engaging experiences around key events and launches.…I'm a results-driven social media manager with 6+ years of experience growing online communities, developing content strategies, and driving measurable engagement across major platforms. I’ve grown pages to as many as 850,000 followers organically, and I thrive on turning data into actionable ideas that resonate with audiences. In my roles, I’ve led cross-functional teams of videographers, editors, and designers; partnered with international brands; and produced long-form content including documentaries and podcasts. I love building authentic brand voices, optimizing content through analytics, and creating engaging experiences around key events and launches.

Available to hire

I’m a results-driven social media manager with 6+ years of experience growing online communities, developing content strategies, and driving measurable engagement across major platforms. I’ve grown pages to as many as 850,000 followers organically, and I thrive on turning data into actionable ideas that resonate with audiences.

In my roles, I’ve led cross-functional teams of videographers, editors, and designers; partnered with international brands; and produced long-form content including documentaries and podcasts. I love building authentic brand voices, optimizing content through analytics, and creating engaging experiences around key events and launches.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Video Advert

Expert

Language

English

Advanced

Urdu

Fluent

Work Experience

Head of Social Media & Content at Pakistan Football Federation

July 1, 2022 - January 31, 2025

Spearheaded a full digital transformation, growing the organisation's online following from 16,000 to 230,000+ in two years, achieved entirely organically without paid advertising. Planned, created, and published daily content across Instagram, TikTok, YouTube, X, and Facebook with a consistent brand voice and platform-specific best practices. Developed and executed data-driven content strategies, boosting engagement by over 150% across major platforms. Managed and mentored a cross-functional content team of videographers, editors, and graphic designers, overseeing production timelines and quality standards. Partnered with international brands and media networks to co-produce and distribute original content to a global audience. Produced long-form content including documentaries, podcasts (hosted), and video features, managing full production from concept to publish. Monitored channel analytics daily to optimize performance and growth; coordinated activations around key events, live co

Content Manager at Starcom Worldwide

February 1, 2025 - May 31, 2025

Curated, produced, and programmed content for digital and OTT platforms, driving viewer engagement and subscriber growth. Collaborated with production, marketing, and analytics teams to develop data-driven content strategies that enhanced audience retention and watch time. Oversaw partnerships with external content partners and rights holders, ensuring timely, high-quality delivery of live and on-demand content. Leveraged platform analytics to identify trends, optimise publishing schedules, and inform editorial decisions.

Head of Social Media at Football Club Pakistan

January 1, 2020 - December 31, 2022

Built the organisation's online community from the ground up, reaching 850,000+ followers across platforms in 1.5 years, entirely organically. Developed and executed a multi-platform content strategy across Facebook, Instagram, and YouTube, tailored to a highly engaged audience. Produced original content series including video features, interviews, and mini-documentaries, managing end-to-end production. Managed daily community engagement, responding to followers, moderating discussions, and maintaining a positive and growing online presence.