I'm Greg Murphy, a strategic Growth & Product Leader with 10+ years building startups and launching digital products. I drive AI-enabled growth, wellness tech, and digital marketing across global brands, delivering measurable results and scalable solutions. My work blends product leadership with creative strategy to turn ideas into engineered, market-ready experiences. I've generated £350K+ in enterprise sales, raised $400K in funding, and led a global crowdfunding campaign. I'm focused on AI and digital innovation in creative industries and love building scalable platforms, forging partnerships, and mentoring cross-functional teams to win together.

Greg Murphy

I'm Greg Murphy, a strategic Growth & Product Leader with 10+ years building startups and launching digital products. I drive AI-enabled growth, wellness tech, and digital marketing across global brands, delivering measurable results and scalable solutions. My work blends product leadership with creative strategy to turn ideas into engineered, market-ready experiences. I've generated £350K+ in enterprise sales, raised $400K in funding, and led a global crowdfunding campaign. I'm focused on AI and digital innovation in creative industries and love building scalable platforms, forging partnerships, and mentoring cross-functional teams to win together.

Available to hire

I’m Greg Murphy, a strategic Growth & Product Leader with 10+ years building startups and launching digital products. I drive AI-enabled growth, wellness tech, and digital marketing across global brands, delivering measurable results and scalable solutions. My work blends product leadership with creative strategy to turn ideas into engineered, market-ready experiences.

I’ve generated £350K+ in enterprise sales, raised $400K in funding, and led a global crowdfunding campaign. I’m focused on AI and digital innovation in creative industries and love building scalable platforms, forging partnerships, and mentoring cross-functional teams to win together.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Project Manager at AI:OK
April 1, 2025 - Present
Built and launched an AI literacy curriculum aligned with the EU AI Act; led cross-functional team (content, engineering, production) to deliver a structured AI learning platform; engaged high-level stakeholders across creative and technology sectors to drive go-to-market strategy and early-stage growth.
Business Development Consultant at GEM Digital Consultancy
December 1, 2018 - Present
Digital transformation and branding solutions for 30+ clients across wellness and hospitality; built and launched high-performing Shopify platforms, increasing online sales; developed comprehensive brand identities and executed digital marketing strategies to improve reach and retention.
Senior Experience Manager (iRobot Account) at Telus International
October 1, 2022 - December 31, 2023
Delivered high-quality technical support for North American premium subscribers (iRobot); maintained 98%+ satisfaction rate while managing high-volume customer interactions; Awards: Above and Beyond Award (2023); Quality Excellence Award (5x).
Growth & Partnerships Manager at Sensus
May 1, 2016 - September 30, 2018
Generated £350K+ in new business revenue through strategic prospecting and C-level relationship management; managed full sales cycles including RFIs/RFQs, pipeline, and complex contract negotiations; delivered high-level presentations/demos to global brands such as Sony, BP, and Warner Music.
Digital Marketing & Growth at Lumafit
May 1, 2013 - May 31, 2016
Led a full rebrand from Zen Sensor to Lumafit, repositioning the wearable for the consumer wellness market; scaled the Kickstarter community from zero to $105,000 (175% of target); collaborated with engineering and design teams to refine product form factor based on user data.
Founder & CEO at Gap Note Inc.
February 1, 2009 - November 30, 2012
Co-founded a social networking startup; secured $400K in capital; oversaw UX/UI design and product development, bringing innovative technology to market.
Listener / Volunteer at Samaritans
January 1, 2021 - December 31, 2022
Listening volunteer; developed advanced crisis communication and empathy skills.
Artist Manager (Music Industry) at Sony BMG / 38 Artist Management
January 1, 2006 - January 1, 2009
Worked in music industry roles contributing to a #1 album release and selling out live events in Dublin, London and New York.
Growth & Partnerships Manager at Sensusm (Sensusm) – Belfast & New York
May 1, 2016 - September 1, 2018
Generated £350,000+ in new business revenue through strategic prospecting and C-level relationship management; managed full sales cycles, RFIs/RFQs, and complex negotiations; delivered pitches to brands like Sony, BP, Warner Music.
Digital Marketing & Growth Marketing at Lumafit
March 1, 2013 - May 1, 2016
Led a full rebrand from Zen Sensor to Lumafit; scaled the Kickstarter community from zero to $105,000; collaborated with engineering and design teams to refine product-market fit.
Volunteer Listener at Samaritans Helpline
January 1, 2021 - December 31, 2022
Lived experience listening volunteer; developed advanced crisis communication and empathetic skills through supportive conversation.
Mindfulness Content Creator at Self-employed
January 1, 2021 - December 31, 2022
Produced 20+ mindfulness videos for YouTube and Instagram; built a library of short-form guidance and visuals for wellbeing.
Artist Management / Music Industry Roles at Sony BMG / 38 Artist Management
January 1, 2006 - December 31, 2009
Contributed to a #1 album release and supported live events; managed artist relations and logistics across multiple markets.

Education

BA (Hons) Media and Advertising at University of East London
January 11, 2030 - May 15, 2026
Therapeutic Counselling Skills at Metanoia Institute, London
January 11, 2030 - May 15, 2026
Therapeutic Counseling Skills at Meta Noia Institute
January 11, 2030 - May 15, 2026
Business and Music (SCPS) at New York University
January 11, 2030 - May 15, 2026
BA (Hons) Media and Advertising at University of East London
January 11, 2030 - May 15, 2026

Qualifications

BA (Hons) Media and Advertising
January 11, 2030 - May 15, 2026
Therapeutic Counselling Skills
January 11, 2030 - May 15, 2026
Therapeutic Counseling Skills
January 11, 2030 - May 15, 2026
Business and Music (SCPS)
January 11, 2030 - May 15, 2026
BA (Hons) Media and Advertising
January 11, 2030 - May 15, 2026

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Retail, Education, Travel & Hospitality