Available to hire
Hi, I’m Marvin Singleton Jr. I’m a sales professional with 5+ years of proven success driving revenue growth, building cross-functional partnerships, and elevating brand presence in the sporting goods and sneaker industry. I’m known for delivering authentic connections to sneaker culture and athlete consumers while leading DEI initiatives and creating memorable brand experiences.
I’m passionate about leveraging data-driven insights to optimize assortments, merch strategies, and in-store experiences, and I bring a collaborative leadership style that blends business impact with community engagement.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Footwear Sneakerhead GURU & DEI Captain, Minneapolis District at Dick’s Sporting Goods
October 1, 2023 - PresentDrove $1M+ YoY footwear sales growth during peak Back‑to‑School season, while leading attachment upsell to exceed sock category sales by $1M. Built strong partnerships with brand reps and buyers to influence product selection and merchandising strategies for max sell‑thru. Leveraged RFID scans and inventory analytics to optimize assortment, replenishment, and consumer experience. Recognized with the 2024 Black Leadership Network Impact Award and 2022 Corporate DEI Award for fostering an inclusive culture across the Minneapolis district. Represented the business at Basketball University to expand product knowledge and drive sneaker community engagement. Collaborated with the community/experience team to elevate in-store athlete experiences by partnering with local vendors and youth sports programs.
Footwear Team Lead & DEI Captain, Minneapolis District at Dick’s Sporting Goods
April 1, 2022 - PresentLed footwear teams across the Minneapolis District, strengthening partnerships with brand reps and buyers to influence product selection and merchandising strategies. Drove sell‑thru improvements through data‑driven assortment optimization and replenishment, while advancing DEI initiatives and inclusive culture across stores.
Footwear Team Lead, Richfield, MN at Dick’s Sporting Goods
February 1, 2020 - April 1, 2022Led the Richfield footwear team, delivering sustained sales growth and improved replenishment. Built strong brand partnerships and optimized product presentation to maximize sell‑thru and consumer experience.
Assistant Varsity Coach, Boys Basketball at Totino Grace High School
December 1, 2020 - PresentDeveloped athletes’ skills and leadership, contributing to 3 consecutive Class 3A State Championships. Led film analysis and scouting strategy to drive on-court performance and execution.
Operations Associate / Court Manager at Lifetime Athletic
January 1, 2018 - August 1, 2018Managed adult basketball leagues, ensuring a safe and organized environment while resolving conflicts and enhancing member experience. Built strong relationships with league participants, driving retention in a competitive sports environment.
Sales Associate at DSW
June 1, 2017 - August 1, 2017Improved efficiency of backroom operations, enhancing product availability and driving faster sell‑through. Drove footwear and accessory sales through strategic upselling and cross‑category product knowledge. Partnered with store leadership to merchandise key product launches, increasing visibility and conversion.
Digital Marketing Intern at Mudd Advertising
June 1, 2016 - August 1, 2016Designed and scheduled digital campaigns; produced ad creative that achieved 50% higher engagement than average impressions.
Professional Basketball Player at Various international & U.S. Teams
January 1, 2016 - December 31, 2019Competed for international and U.S. professional teams (Kauhajoki Bears, London Lightning, Iowa Wolves). Developed resilience, adaptability, leadership, and public speaking/community engagement across high‑performance environments.
Academic Coach at Athletes Committed to Educating Students (ACES)
October 1, 2015 - April 1, 2016Designed academic plans integrating sports concepts to boost engagement and academic performance for Minneapolis Public School students.
Footwear Sneakerhead GURU & DEI Captain, Minneapolis District at Dick's Sporting Goods
October 1, 2023 - PresentDrove $1M+ YOY sales growth in footwear during peak Back-to-School season and led attachment upsells to exceed sock category sales by $1M. Built strong partnerships with brand reps and buyers to influence product selection and merchandising for maximum sell-through. Leveraged RFID scans and inventory analytics to optimize assortment and replenishment, elevating the consumer experience. Recognized with the 2024 Black Leadership Network Impact Award and 2022 Corporate DEI Award for fostering an inclusive culture across Minneapolis district stores. Represented the business at Basketball University to expand product knowledge and drive sneaker community engagement. Collaborated with the community/experience team to elevate in-store experiences for athletes, organizing events with local vendors and youth sports programs.
Footwear Team Lead & DEI Captain, Minneapolis District at Dick's Sporting Goods
April 1, 2022 - October 1, 2023Led footwear team operations and drove sell-through through staff development, brand partnerships, and strategic merchandising. Collaborated with brand reps and buyers to optimize product selection and floor presentation. Utilized data tools to monitor inventory and replenishment, enhancing the consumer journey and store performance. Led DEI initiatives across the district and supported community engagement efforts.
Footwear Team Lead, Richfield, MN at Dick's Sporting Goods
February 1, 2020 - April 1, 2022Directed footwear team performance and cross-category upsell programs to improve sell-through. Partnered with merchandising to optimize floor sets and product visibility. Applied data insights to adjust assortments and replenishment, strengthening the consumer experience.
Professional Basketball Player at Professional Basketball Career
January 1, 2016 - January 1, 2019Competed for international and U.S. professional teams, developing resilience, adaptability, and leadership in high-performance environments. Involved in public speaking engagements and community outreach.
Academic Coach at ACES (Athletes Committed to Educating Students)
October 1, 2015 - April 1, 2016Designed academic plans integrating sports concepts to boost engagement and academic performance for Minneapolis Public School students.
Education
Bachelor of Arts in Marketing, Emphasis in Advertising & Digital Media at University of Northern Iowa
January 11, 2030 - May 1, 2015Bachelor of Arts in Marketing, Emphasis in Advertising & Digital Media at University of Northern Iowa
January 11, 2030 - May 1, 2015Qualifications
Industry Experience
Retail, Consumer Goods, Media & Entertainment, Professional Services, Other, Wholesale & Distribution
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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