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I am a digital marketer with experience planning and optimizing multi-channel campaigns across email, paid media, social platforms, and SEO. I enjoy connecting marketing strategy with practical execution, from building customer journeys and automated newsletters to managing Google Ads and creating content that engages parents and supports business growth.…

Lena Pronenko

Digital Marketer, Social Media Manager, PPC Manager, +1

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I am a digital marketer with experience planning and optimizing multi-channel campaigns across email, paid media, social platforms, and SEO. I enjoy connecting marketing strategy with practical execution, from building customer journeys and automated newsletters to managing Google Ads and creating content that engages parents and supports business growth.…

Available to hire

I am a digital marketer with experience planning and optimizing multi-channel campaigns across email, paid media, social platforms, and SEO. I enjoy connecting marketing strategy with practical execution, from building customer journeys and automated newsletters to managing Google Ads and creating content that engages parents and supports business growth.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Language

Ukrainian

Fluent

Work Experience

Digital Marketing Manager at Busy Kidd Singapore

January 1, 2023 - Present

Led multi-channel digital marketing campaigns across email, paid media, and social platforms; drove user acquisition, engagement, and retention; built and optimized email campaigns and landing pages; managed Google Ads and social ad campaigns; monitored performance and translated data into actionable insights to improve engagement and conversions.

Partner and Advertising Manager at Tik Kids Singapore

January 1, 2017 - January 1, 2023

Partnered with brands and managed advertising strategy; oversaw digital campaigns across Google Ads and Meta Ads; developed and executed creative and media plans; coordinated cross-channel initiatives to drive brand awareness and growth; optimized campaigns for efficiency and ROI.

Social Media Manager at Tik Kids Singapore

January 1, 2016 - January 1, 2017

Managed social media presence, created and executed content calendars, analyzed performance metrics, and refined strategies to increase engagement and follower growth.